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Chiefs Crewneck Sweatshirt

Fail

Shoppers spend an estimated $7K a year here, so Chiefs Crewneck Sweatshirt is a Fail.

Flapen Score
27
27 / 100
Ranks 16,290 of 16,930 Clothing, Shoes & Jewelry niches · −18 vs the category median of 45
Market size
$7K/yr46K searches / yr
90-day growth
-14.9%search demand this quarter
Competition
67%top-5 click share · 6 brands · 9 sellers

Flapen Score

Chiefs Crewneck Sweatshirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Chiefs Crewneck Sweatshirt is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chiefs Crewneck Sweatshirt market on Amazon at a glance

Shoppers on Amazon United States searched for Chiefs Crewneck Sweatshirt 46K times last year and spent an estimated $7K. The top 5 brands take 93% of clicks. Demand peaks in Feb–Sep–Oct–Nov–Dec. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-14.9%
Conversion, latest week
0.5%
Market size, estimated
$7Ka year
Peak month
February34.2× the quietest month
Top search term
kansas city sweatshirt6K searches a year

02 · Price

A sale here is worth $29.23.

Listings sell for $29.23 on average, from $17.15 to $59.06. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $29.23 that is $0 to $3K a year per listing.

Average price
$29.23inside the $15 to $100 sweet spot
Price range
$17.15–$59.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
9.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 19.7% of listings are out of stock. The average listing ranks #5,233 within Fashion Hoodies & Sweatshirts. It carries 130 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
82%
Out of stock, average day
19.7%
Average rank
#5,233in Fashion Hoodies & Sweatshirts
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
130per listing
Listings tracked
11

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Chiefs Crewneck Sweatshirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 rising

Sellers

9

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

0%

  • Brand 125%
  • Brand 222%
  • Brand 318%
  • Brand 416%
  • Brand 512%
  • Brand 67%

Demand

Chiefs Crewneck Sweatshirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarAugNovMarMay

Peak months: Feb, Sep, Oct, Nov, Dec · busiest ÷ quietest = 34.2×

Search terms

Top Chiefs Crewneck Sweatshirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kansas city sweatshirt6K/yr
  • chiefs crewneck5K/yr
  • kansas city chiefs crewneck3K/yr
  • chiefs crewneck sweatshirt6K/yr
  • kansas city chiefs sweater3K/yr
  • womens chiefs sweatshirt8K/yr
  • womens kc chiefs sweatshirt3K/yr
  • chiefs sweatshirt women3K/yr
  • vintage chiefs sweatshirt4K/yr
  • cheifs sweatshirt1K/yr

Reviews and returns

What reviews say buyers love and hate about Chiefs Crewneck Sweatshirt

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Size-Overall”
50%of negative reviews mention “Size-Overall”
9.3%of orders come back
“Logs looks bigger in pictures”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

9 topics

NegativePositive

FAQ

Common Chiefs Crewneck Sweatshirt questions

Answered from the same tracked data.