Chiefs Baby Apparel

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months

108K

Growth, 90 days vs prior 90

+25.7%

Conversion, latest week

1.6%

Market size, estimated

$37Ka year

Peak month

September8.5× the quietest month

Top search term

chiefs baby clothes26K searches a year

Listings sell for $21.79 on average, from $11.96 to $38.78. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $21.79 that is $0 to $2K a year per listing.

Average price

$21.79inside the $15 to $100 sweet spot

Price range

$11.96–$38.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.1%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #465 within Baby Boys. It carries 908 reviews at 4.78 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

95%

Out of stock, average day

7.4%

Average rank

#465in Baby Boys

Average rating

4.78 starsAmazon United States average 4.42 stars

Average reviews

908per listing

Listings tracked

59

18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months