Is chicago blackhawks profitable to sell on Amazon United States?

The niche generates $85K/yr across 8 tracked products. 90-day search growth is -57.1%. Flapen's verdict: Skip it (26/100).

How competitive is the chicago blackhawks niche?

8 brands and 15 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 90% of demand.

What do buyers complain about in chicago blackhawks?

Top complaints mined from reviews: Size-Overall, Print Quality, Material Quality. The return rate is 7.3% — above our launch gate.

When does demand for chicago blackhawks peak?

Demand peaks in Jan–Nov–Dec; the busiest month runs 12.4× the quietest.

What does it cost to enter the chicago blackhawks niche?

Listings span $12.54–$40.25; the average listing price is $31.33 (sweet spot $15–$100). The average incumbent carries 310 reviews — the moat a new listing must climb.

chicago blackhawks

Skip it

Soft demand (-57.1% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible$31.33

avg listing price — sweet spot $15–$100

Price range

Great$12.54–$40.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great310

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad90%

top-5 brand share — brand-locked demand

Market size

Bad$85K

$85K/yr · 189K searches

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Returns

Bad7.3%

return rate — above 5% kills the launch gate

Competition

Bad90%

top-5 click share — a locked-up shelf

Growth

Bad-57.1%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier High Returns

According to Flapen's Amazon United States niche tracking, chicago blackhawks is a $85K/yr Amazon United States market (189K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 26/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

chicago blackhawks market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $78K–$94K; units × avg price
Conversion rate: 1.4%
Avg BSR: #18,477
Page quality: 0%
Prime: 88%
Sponsored: 75%
Out of stock: 13.1%
Avg brand age: 70 months
Avg seller age: 182 days

Competition & brand share

The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

adidas52%
GHOSTWEAR18%
JFLLamp9%
AMERICAN NEEDLE7%
PSOOO5%
Northwest4%
Open — no brand owns it (2 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -57.1% search growth over the last 90 days.

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 12.4×

Open Trend

Top chicago blackhawks search terms

chicago blackhawks108K/yr -49.9%0.3% conv.
blackhawks65K/yr -66.4%0.2% conv.
blackhawks merch7K/yr -44.8%0.1% conv.
black hawks5K/yr -65.3%0.5% conv.
black hawks merch4K/yr -72.2%0.0% conv.

All search terms

Top chicago blackhawks products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

adidas X Chicago Blackhawks NHL National Hockey Mens Hoodie Sweatshirt Large

adidas$35.454.3★25 rev

GHOSTWEAR Griswold #00 Movie Hockey Jersey Stitched Letters and Numbers S-5XL Authentic Fabs Apparel White

GHOSTWEAR$40.254.7★850 rev

JFLLamp Ice Hockey Neon Signs for Wall Decor Neon Lights for Bedroom Led Business Signs Suitable for Man Cave Bar Pub Restaurant Christmas Gift Art

JFLLamp$38.445.0★16 rev

AMERICAN NEEDLE Chicago Blackhawks Officially Licensed NHL Roscoe Adjustable Snapback Baseball Hat (23008A-CBH-WHBL)

AMERICAN NEEDLE$31.104.6★150 rev

PSOOO Griswold #00 Movie Hockey Jerseys Stitched Letters and Numbers S-5XL White

PSOOO$36.654.7★1,017 rev

Newest

by launch date

JFLLamp Ice Hockey Neon Signs for Wall Decor Neon Lights for Bedroom Led Business Signs Suitable for Man Cave Bar Pub Restaurant Christmas Gift Art

JFLLamp$38.4416 rev

1y ago

AMERICAN NEEDLE Chicago Blackhawks Officially Licensed NHL Roscoe Adjustable Snapback Baseball Hat (23008A-CBH-WHBL)

AMERICAN NEEDLE$31.10150 rev

2y ago

GHOSTWEAR Griswold #00 Movie Hockey Jersey Stitched Letters and Numbers S-5XL Authentic Fabs Apparel White

GHOSTWEAR$40.25850 rev

2y ago

NORTHWEST Officially Licensed Chicago Blackhawks NHL Team Throw Blanket 4660 Licensed Microfiber Throw with Hockey Logos for Fans Dorms Game Day Couches & Fan Caves

Northwest$27.27258 rev

3y ago

47 NHL Team Color Alternate Primary Logo Clean Up Adjustable Cap Dad Hat Adult One Size Fits All - Chicago Blackhawks Black

47$28.97127 rev

4y ago

What buyers say about chicago blackhawks

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall42%

“Excellent quality”

Value For Money15%

“Not cheap”

Color11%

“Awesome colors”

Stitch/Finish/Polish10%

“Hand sewn”

Advertised Vs Actual Product6%

“Exact”

Strength3%

“Seems to be pretty sturdy”

Size-Overall2%

“the fit is true to size”

Material Quality2%

“Solid piece of clothing”

Gifting Purpose2%

“Great gift”

What buyers complain about

Size-Overall22%

“Runs oversized”

Print Quality11%

“No screen printing”

Material Quality11%

“I was expecting a lower grade material”

Top return reasons

Size-Overall49%

Sleeve Fit14%

Chest Fit5%

Arm Fit4%

Length4%

Material Quality3%

Advertised Vs Actual Product3%

Shoulder Fit2%

Width2%

Shape/Style2%

Common questions

Is chicago blackhawks profitable to sell on Amazon United States?: The niche generates $85K/yr across 8 tracked products. 90-day search growth is -57.1%. Flapen's verdict: Skip it (26/100).
How competitive is the chicago blackhawks niche?: 8 brands and 15 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in chicago blackhawks?: Top complaints mined from reviews: Size-Overall, Print Quality, Material Quality. The return rate is 7.3% — above our launch gate.
When does demand for chicago blackhawks peak?: Demand peaks in Jan–Nov–Dec; the busiest month runs 12.4× the quietest.
What does it cost to enter the chicago blackhawks niche?: Listings span $12.54–$40.25; the average listing price is $31.33 (sweet spot $15–$100). The average incumbent carries 310 reviews — the moat a new listing must climb.