Chess Gifts

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months

135K

Growth, 90 days vs prior 90

-0.5%

Conversion, latest week

1.6%

Market size, estimated

$35Ka year

Peak month

December9.1× the quietest month

Top search term

chess gifts50K searches a year

Listings sell for $16.32 on average, from $4.96 to $48.13. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $16.32 that is $0 to $2K a year per listing.

Average price

$16.32inside the $15 to $100 sweet spot

Price range

$4.96–$48.13

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.7%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #11,255 within Socks. It carries 687 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

6.6%

Average rank

#11,255in Socks

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

687per listing

Listings tracked

20

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months