Skip to content

Cheshire Cat Costume

Fail

Buyers convert on only 0.4% of searches, so Cheshire Cat Costume is a Fail.

Flapen Score
36
36 / 100
Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 45
Market size
$125K/yr1.1M searches / yr
90-day growth
-6.9%search demand this quarter
Competition
55%top-5 click share · 13 brands · 22 sellers

Flapen Score

Cheshire Cat Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Cheshire Cat Costume is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cheshire Cat Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Cheshire Cat Costume 1.1M times last year and spent an estimated $125K. The top 5 brands take 82% of clicks. Demand peaks in Oct. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-6.9%
Conversion, latest week
0.4%
Market size, estimated
$125Ka year
Peak month
October2.5× the quietest month
Top search term
cheshire cat216K searches a year

02 · Price

A sale here is worth $26.97.

Listings sell for $26.97 on average, from $9.24 to $54.28. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $26.97 that is $0 to $3K a year per listing.

Average price
$26.97inside the $15 to $100 sweet spot
Price range
$9.24–$54.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
9.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 16.1% of listings are out of stock. The average listing ranks #9,601 within Accessory Sets. It carries 2,597 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
95%
Out of stock, average day
16.1%
Average rank
#9,601in Accessory Sets
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
2,597per listing
Listings tracked
21

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Cheshire Cat Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

22

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

55%

Top 20: 99%

Open market

15%

  • Brand 141%
  • Brand 217%
  • Brand 313%
  • Brand 48%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (7 brands, 15%)

Demand

Cheshire Cat Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 2.5×

Search terms

Top Cheshire Cat Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cheshire cat216K/yr
  • cheshire cat costume470K/yr
  • cheshire cat accessories55K/yr
  • cheshire cat costume women29K/yr
  • cheshire cat tail22K/yr
  • cheshire cat dress10K/yr
  • chesire cat11K/yr
  • cheshire cat costume adult160K/yr
  • cheshire cat outfit5K/yr
  • alice in wonderland cat costume11K/yr

Reviews and returns

What reviews say buyers love and hate about Cheshire Cat Costume

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
33%of negative reviews mention “Quality-Overall”
9.4%of orders come back
“:> simple mediocre”
A buyer, on “Quality-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Cheshire Cat Costume questions

Answered from the same tracked data.