Is cherry charms profitable to sell on Amazon United States?

The niche generates $25K/yr across 69 tracked products. 7 of 29 products launched in the last 360 days are still selling. 90-day search growth is -23.3%. Flapen's verdict: Skip it (45/100).

How competitive is the cherry charms niche?

59 brands and 66 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 36% of demand.

What do buyers complain about in cherry charms?

Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 3.1%.

What does it cost to enter the cherry charms niche?

Listings span $4.09–$43.69; the average listing price is $9.08 (sweet spot $15–$100). The average incumbent carries 305 reviews — the moat a new listing must climb.

cherry charms

Skip it

A small market ($25K/yr) — this niche doesn't clear our bar today.

Brand share

Incredible36%

top-5 brand share — no brand owns this niche

Review moat

Great305.33

avg incumbent reviews — the moat a new listing must climb

Competition

Great34%

top-5 click share — an open shelf

Price range

Good$4.09–$43.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Avg price

Okay$9.08

avg listing price — sweet spot $15–$100

Growth

Bad-23.3%

90-day search growth — must beat 0% to launch

Market size

Bad$25K

$25K/yr · 129K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, cherry charms is a $25K/yr Amazon United States market (129K searches/yr). The top 5 brands hold 36% of demand. Verdict: Skip it — 45/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

cherry charms market data

Units sold / yr: 5K–6K; avg 0–100/product
Revenue / yr: $45K–$54K; units × avg price
Conversion rate: 2.1%
Avg BSR: #2,509
Page quality: 0%
Prime: 99%
Sponsored: 91%
Out of stock: 5.0%
Avg brand age: 15 months
Avg seller age: 199 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

59 falling

Sellers

Top-5 brand share

36%

Top 20: 72%

Top-5 click share

34%

Top 20: 64%

Open market

59%

LXCSYXJ9%
SOFISO8%
TINKRSTUFF8%
Crizaor6%
OVRUNS5%
NEGTTE5%

Demand

Weekly Amazon search volume, last 43 weeks — -23.3% search growth over the last 90 days.

Open Trend

Top cherry charms search terms

cherry charms45K/yr -3.3%2.5% conv.
gold cherry bag charm17K/yr -44.2%3.4% conv.
red cherry keychain13K/yr -37.5%4.3% conv.
small cherry charm6K/yr -23.3%1.7% conv.
cherry keychains9K/yr -33.8%1.1% conv.
cherry chain4K/yr +13.9%2.3% conv.
cherry chain for purse5K/yr -19.9%1.8% conv.
small cherry keychain5K/yr -19.5%1.3% conv.
llaveros de cherry5K/yr -22.0%1.4% conv.
small cherry bag charm6K/yr -61.2%2.1% conv.

All search terms

Top cherry charms products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SOFISO 30 Pcs Red Cherry Charms Mini Cute Glass Fruit Beads Charm Acrylic Beaded Charms with Loop for Earrings Bracelets Necklaces Jewelry Making DIY CraftsRed

SOFISO$6.314.6★95 rev

TINKRSTUFF Cherry Bag Charms Cherry Purse Charm Gold Cute Keychain for Handbag

TINKRSTUFF$5.854.7★807 rev

LXCSYXJ Cherry Keychain Bag Charm for Women - Sparkling Alloy Key Holder with Secure Clip Cute Kawaii Accessories for Handbag Purse Luggage Birthday Christmas Holiday Gifts(Golden)

LXCSYXJ$5.594.6★501 rev

Crizaor Cherry Bag Charm Purse Charms Keychain- Car Cherry Accessories keychians Gifts for Women Mom Daughter Gifts Christmas For Women Valentine Bag Accessory Christmas Stocking Stuffers

Crizaor$7.854.7★2,223 rev

NEGTTE Cute Cherry Keychain & Bag Charm - Trendy Accessory for Womens Purses Handbags & Car Keys

NEGTTE$7.724.6★166 rev

Newest

by launch date

CraftyDream 558 Pcs Cherry Charms for Keychain Making DIY Flower Charms Jewelry Making Cherry Party Favors DIY Cute Lip Gloss Keychain Kit Craft for Women Purse Bag Backpack Accessories Jewelery

CraftyDream$19.4858 rev

5mo ago

NZOZKOEX Cherry Keychain Bag Charm for Purses Cute Leather Keyring Accessories for Women Fashionable Handbag Charms for Car Keys & More Stylish Gift Idea for Her

NZOZKOEX$4.83160 rev

9mo ago

NEGTTE Cute Cherry Keychain & Bag Charm - Trendy Accessory for Womens Purses Handbags & Car Keys

NEGTTE$7.72166 rev

9mo ago

LICZINOIZO Adorable Cherry Keychain for Purses - Cute Leather Bag Charm for Women Fashion Keyring Accessory for Handbags Car Keys & More

LICZINOIZO$4.7875 rev

10mo ago

LXCSYXJ Cherry Keychain Bag Charm for Women - Sparkling Alloy Key Holder with Secure Clip Cute Kawaii Accessories for Handbag Purse Luggage Birthday Christmas Holiday Gifts(Golden)

LXCSYXJ$5.59501 rev

10mo ago

What buyers say about cherry charms

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Cute product”

Chain/Key Quality12%

“Pretty Key Chain”

Value For Money10%

“Amazing value”

Size-Overall8%

“It fits my bag just right”

Color8%

“Cute color”

Durability4%

“Cute & durable”

Gifting Purpose4%

“Great gift”

Weight Heavy4%

“Nice and heavy”

Advertised Vs Actual Product4%

“Just as pictured”

Weight Light2%

“Lightweight”

What buyers complain about

Size-Overall33%

“Smaller than expected”

Durability12%

“It broke easily”

Quality-Overall11%

“Cheap quality”

Color9%

“A little darker than expected”

Weight Heavy8%

“Is very heavy”

Value For Money3%

“now I see why this was is such a cheap price”

Advertised Vs Actual Product2%

“The items I received do not match the photos or description at all”

Strength1%

“flimsy”

Transparency1%

“Transparent”

Adhesion/Stickiness1%

“Had to glue it back on”

Top return reasons

Size-Overall55%

Color14%

Weight Heavy6%

Advertised Vs Actual Product5%

Quality-Overall4%

Value For Money4%

Chain/Key Quality3%

Defective Material/Parts2%

Material Quality2%

Length1%

Common questions

Is cherry charms profitable to sell on Amazon United States?: The niche generates $25K/yr across 69 tracked products. 7 of 29 products launched in the last 360 days are still selling. 90-day search growth is -23.3%. Flapen's verdict: Skip it (45/100).
How competitive is the cherry charms niche?: 59 brands and 66 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 36% of demand.
What do buyers complain about in cherry charms?: Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 3.1%.
What does it cost to enter the cherry charms niche?: Listings span $4.09–$43.69; the average listing price is $9.08 (sweet spot $15–$100). The average incumbent carries 305 reviews — the moat a new listing must climb.