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Cherry Charms

Fail

Shoppers spend an estimated $25K a year here, so Cherry Charms is a Fail.

Flapen Score
45
45 / 100
Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median
Market size
$25K/yr129K searches / yr
90-day growth
-23.3%search demand this quarter
Competition
34%top-5 click share · 59 brands · 66 sellers

Flapen Score

Cherry Charms against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Cherry Charms is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cherry Charms market on Amazon at a glance

Shoppers on Amazon United States searched for Cherry Charms 129K times last year and spent an estimated $25K. The top 5 brands take 36% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -23.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
-23.3%
Conversion, latest week
2.1%
Market size, estimated
$25Ka year
Top search term
cherry charms45K searches a year

02 · Price

A sale here is worth $9.08.

Listings sell for $9.08 on average, from $4.09 to $43.69. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $9.08 that is $0 to $908 a year per listing.

Average price
$9.08under the $15 to $100 sweet spot
Price range
$4.09–$43.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$908
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #2,509 within Keyrings, Keychains & Charms. It carries 305 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
99%
Out of stock, average day
5.0%
Average rank
#2,509in Keyrings, Keychains & Charms
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
305per listing
Listings tracked
69

04 · Newcomers

7 of last year's 29 launches cleared the first-year sales bar.

29 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 15 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
29
Successful launches
7Amazon's first-year sales bar
Average brand age
15 months

Products

Top Cherry Charms products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

59 falling

Sellers

66

Top-5 brand share

36%

Top 20: 72%

Top-5 click share

34%

Top 20: 64%

Open market

59%

  • Brand 19%
  • Brand 28%
  • Brand 38%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Cherry Charms search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '25SepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 1.9× · 10 of 12 months tracked

Search terms

Top Cherry Charms search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cherry charms45K/yr
  • gold cherry bag charm17K/yr
  • red cherry keychain13K/yr
  • small cherry charm6K/yr
  • cherry keychains9K/yr
  • cherry chain4K/yr
  • cherry chain for purse5K/yr
  • small cherry keychain5K/yr
  • llaveros de cherry5K/yr
  • small cherry bag charm6K/yr

Reviews and returns

What reviews say buyers love and hate about Cherry Charms

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Size-Overall”
3.1%of orders come back
“Smaller than expected”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Cherry Charms questions

Answered from the same tracked data.