Chef Coat

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $355K a year.

Searches, last 12 months

1.7M

Growth, 90 days vs prior 90

-4.3%

Conversion, latest week

0.8%

Market size, estimated

$355Ka year

Peak month

October1.7× the quietest month

Top search term

chef coat603K searches a year

Listings sell for $26.55 on average, from $14.90 to $44.99. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $26.55 that is $13K to $20K a year per listing.

Average price

$26.55inside the $15 to $100 sweet spot

Price range

$14.90–$44.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$13K–$20K

Returns

8.3%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #4,582 within Shops. It carries 2,316 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#4,582in Shops

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

2,316per listing

Listings tracked

33

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

45 months