Is cheerleader costume for women profitable to sell on Amazon United States?

The niche generates $16K/yr across 52 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is -28.0%. Flapen's verdict: Skip it (38/100).

How competitive is the cheerleader costume for women niche?

19 brands and 33 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in cheerleader costume for women?

Top complaints mined from reviews: Size-Overall, Durability, Warmth. The return rate is 8.6% — above our launch gate.

When does demand for cheerleader costume for women peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 22.9× the quietest.

What does it cost to enter the cheerleader costume for women niche?

Listings span $6.87–$79.32; the average listing price is $24.60 (sweet spot $15–$100). The average incumbent carries 986 reviews — the moat a new listing must climb.

cheerleader costume for women

Skip it

Weak search conversion (0.1%) — this niche doesn't clear our bar today.

Avg price

Incredible$24.60

avg listing price — sweet spot $15–$100

Price range

Great$6.87–$79.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great39%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good986.02

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Returns

Bad8.6%

return rate — above 5% kills the launch gate

Growth

Bad-28.0%

90-day search growth — must beat 0% to launch

Market size

Bad$16K

$16K/yr · 656K searches

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Signals High Returns

According to Flapen's Amazon United States niche tracking, cheerleader costume for women is a $16K/yr Amazon United States market (656K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 38/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

cheerleader costume for women market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $49K–$62K; units × avg price
Conversion rate: 0.1%
Avg BSR: #9,794
Page quality: 0%
Prime: 98%
Sponsored: 62%
Out of stock: 15.1%
Avg brand age: 40 months
Avg seller age: 161 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

19 falling

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

39%

Top 20: 72%

Open market

15%

GRAJTCIN36%
Costumerry17%
SOLY HUX16%
Avidlove8%
SHENHE6%
Wildarms3%
Open — no brand owns it (13 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -28.0% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 22.9×

Open Trend

Top cheerleader costume for women search terms

cheerleader costume for women306K/yr -34.1%0.2% conv.
cheerleader outfit for women49K/yr +6.5%0.1% conv.
sexy cheerleader outfit for women59K/yr -35.4%0.3% conv.
cheer leader outfit for women22K/yr +7.9%0.1% conv.
plus size cheerleader costume30K/yr -2.2%0.0% conv.
sexy cheerleader10K/yr -27.8%0.1% conv.
cheerleading outfit women7K/yr +8.7%0.1% conv.
womens cheerleader costume28K/yr -38.8%0.1% conv.
cheerleader costume women15K/yr -18.6%0.1% conv.
adult cheerleader costume37K/yr -68.3%0.0% conv.

All search terms

Top cheerleader costume for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SOLY HUX Womens 4 Piece Letter Print Cheerleader Costume Cosplay Lingerie Set Black and White M

SOLY HUX$30.094.5★81 rev

GRAJTCIN Cheerleader Costume for Women Cheerleading Outfit School Cheer Uniform Halloween Party Dress up (M Rose Red)

GRAJTCIN$30.214.5★56 rev

Costumerry cheerleader costume for women woman adult cheerleader outfit for women with pom poms (Blue Medium)

Costumerry$19.894.3★46 rev

GRAJTCIN Cheerleader Costume for Women Cheerleading Outfit School Cheer Uniform Adult Halloween Party Dress up (S Purple)

GRAJTCIN$30.754.5★56 rev

GRAJTCIN Cheerleader Costume for Women Cheerleading Outfit School Cheer Uniform Adult Halloween Party Dress up (M Yellow)

GRAJTCIN$30.114.5★56 rev

Newest

by launch date

OYOANGLE Womens Sexy Referee Bodysuit Costume Striped Print Long Sleeve Tie Front Valentine Cosplay Lingerie Black and White X-Large

OYOANGLE$14.9912 rev

7mo ago

SHENHE Womens 2 Piece Cheerleader Costume 2 Piece Cosplay Lingerie Micro Skirt Roleplay Set Black X-Small

SHENHE$19.6512 rev

9mo ago

SHENHE Womens 2 Piece Cheerleader Costume 2 Piece Cosplay Lingerie Micro Skirt Roleplay Set Black Large

SHENHE$19.9312 rev

9mo ago

Avidlove Womens Cheerleader Costume Set Sexy Crop Top Mini Skirt Black S

Avidlove$14.5694 rev

12mo ago

Avidlove Womens Pleated Cheerleader Skirt High Waisted Mini Skater Tennis School Uniform Costume A-Line Dance Performance Skirts Deep Purple L

Avidlove$14.332,142 rev

1y ago

What buyers say about cheerleader costume for women

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall24%

“Very comfortable”

Size-Overall19%

“Fits good”

Quality-Overall10%

“Good quality”

Warmth8%

“easy to get warmer by pulling up or cooler by pushing down”

Washability5%

“hold up to washing”

Material Quality5%

“The material is heavy duty for a costume”

Value For Money4%

“It is an exceptional value for your money”

Weather Proof3%

“I love wearing these in the winter”

Thickness3%

“Thick girl yes”

Shape/Style2%

“I got the look i wanted so I'm happy”

What buyers complain about

Size-Overall51%

“Made small”

Durability6%

“fall down a lot”

Warmth6%

“Returned because they are not warm they are very light socks”

Thickness5%

“Thin”

Color5%

“But after washing the red color bled unto the white severely”

Machine Wash Suitability3%

“Material Bleeds After Wash”

Sweat Resistance2%

“they kind of get sweaty though”

Material Quality2%

“Material feels cheap”

Top return reasons

Size-Overall50%

Length10%

Thigh Fit6%

Waist Fit5%

Material Quality4%

Advertised Vs Actual Product4%

Thin3%

Feet Fit3%

Color2%

Chest Fit2%

Common questions

Is cheerleader costume for women profitable to sell on Amazon United States?: The niche generates $16K/yr across 52 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is -28.0%. Flapen's verdict: Skip it (38/100).
How competitive is the cheerleader costume for women niche?: 19 brands and 33 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in cheerleader costume for women?: Top complaints mined from reviews: Size-Overall, Durability, Warmth. The return rate is 8.6% — above our launch gate.
When does demand for cheerleader costume for women peak?: Demand peaks in Sep–Oct–Nov; the busiest month runs 22.9× the quietest.
What does it cost to enter the cheerleader costume for women niche?: Listings span $6.87–$79.32; the average listing price is $24.60 (sweet spot $15–$100). The average incumbent carries 986 reviews — the moat a new listing must climb.