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Checkered Top

Maybe

The top 5 products take only 12% of clicks. But an estimated 11.6% of orders come back, so Checkered Top is a Maybe.

Flapen Score
56
56 / 100
Top 12% of 16,930 Clothing, Shoes & Jewelry niches · +11 vs the category median of 45
Market size
$47K/yr499K searches / yr
90-day growth
+53.7%search demand this quarter
Competition
12%top-5 click share · 74 brands · 82 sellers

Flapen Score

Checkered Top against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Checkered Top is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Checkered Top market on Amazon at a glance

Shoppers on Amazon United States searched for Checkered Top 499K times last year and spent an estimated $47K. The top 5 brands take 29% of clicks. Demand peaks in May–Oct. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 499K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +53.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
499K
Growth, 90 days vs prior 90
+53.7%
Conversion, latest week
0.5%
Market size, estimated
$47Ka year
Peak month
May3.8× the quietest month
Top search term
checkered shirt74K searches a year

02 · Price

A sale here is worth $18.78.

Listings sell for $18.78 on average, from $6.92 to $36.21. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $18.78 that is $0 to $2K a year per listing.

Average price
$18.78inside the $15 to $100 sweet spot
Price range
$6.92–$36.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
11.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #3,402 within Tanks & Camis. It carries 807 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
99%
Out of stock, average day
6.0%
Average rank
#3,402in Tanks & Camis
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
807per listing
Listings tracked
179

04 · Newcomers

5 of last year's 49 launches cleared the first-year sales bar.

49 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
49
Successful launches
5Amazon's first-year sales bar
Average brand age
30 months

Products

Top Checkered Top products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 12% of clicks, no more. An open shelf where new products get seen.

$0$469$937$1K$2K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

74 rising

Sellers

82

Est. top-5 brand share

29%

Top 20: 71%

Est. top-5 click share

12%

Top 20: 36%

Open market

67%

  • Milumia9%
  • KACAOAC5%
  • Saodimallsu5%
  • Dokotoo5%
  • Essrite5%
  • WDIRARA4%

Demand

Checkered Top search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Oct · busiest ÷ quietest = 3.8×

Search terms

Top Checkered Top search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • checkered shirt74K/yr
  • checkered shirt women82K/yr
  • checkered top67K/yr
  • checkered tops for women51K/yr
  • black and white checkered shirt48K/yr
  • checkered crop top20K/yr
  • womens checkered shirt23K/yr
  • checkered flag shirt16K/yr
  • black and white checkered top11K/yr
  • black and white checkered shirt women12K/yr

Reviews and returns

What reviews say buyers love and hate about Checkered Top

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
27%of negative reviews mention “Size-Overall”
11.6%of orders come back
“Size down”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Checkered Top questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data