Chappell Roan Wig

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -34.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months

20K

Growth, 90 days vs prior 90

-34.1%

Conversion, latest week

0.8%

Market size, estimated

$4Ka year

Top search term

merida wig10K searches a year

Listings sell for $23.23 on average, from $19.18 to $27.87. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $23.23 that is $0 to $2K a year per listing.

Average price

$23.23inside the $15 to $100 sweet spot

Price range

$19.18–$27.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

14.6%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #2,433 within Wigs. It carries 573 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

92%

Out of stock, average day

4.5%

Average rank

#2,433in Wigs

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

573per listing

Listings tracked

13

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

66 months