Chanel Purse for Women

Shoppers searched for this 276K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $646K a year.

Searches, last 12 months

276K

Growth, 90 days vs prior 90

+2.5%

Conversion, latest week

0.2%

Market size, estimated

$646Ka year

Peak month

December1.7× the quietest month

Top search term

chanel knock- off purses45K searches a year

Listings sell for $1113.37 on average, from $15.19 to $8921.23. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $1113.37 that is $0 to $111K a year per listing.

Average price

$1113.37above the $15 to $100 sweet spot

Price range

$15.19–$8921.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$111K

Returns

9.1%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #2,642 within Crossbody Bags. It carries 863 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

14.9%

Average rank

#2,642in Crossbody Bags

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

863per listing

Listings tracked

119

25 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

25

Successful launches

13Amazon's first-year sales bar

Average brand age

30 months