caterpillar costume
Skip itSoft demand (-54.7% this quarter) — this niche doesn't clear our bar today.
Review moat
Great104.9avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$29.56avg listing price — sweet spot $15–$100
Price range
Great$7.57–$92.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great59%top-5 brand share — no brand owns this niche
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Bad$53K$53K/yr · 248K searches
Returns
Bad9.2%return rate — above 5% kills the launch gate
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-54.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, caterpillar costume is a $53K/yr Amazon United States market (248K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 41/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
caterpillar costume market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $89K–$118K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #3,035
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 74%
- Out of stock
- 24.0%
- Avg brand age
- 40 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
20 falling
Sellers
34
Top-5 brand share
59%
Top 20: 100%
Top-5 click share
46%
Top 20: 86%
Open market
36%
- Pudcoco28%
- DELEY10%
- Rubies8%
- nebljgo8%
- Fun Costumes5%
- Petitebella5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -54.7% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 33.4×
Top caterpillar costume search terms
- caterpillar costume55K/yr
- hungry caterpillar costume78K/yr
- very hungry caterpillar costume44K/yr
- caterpillar costume kids16K/yr
- the very hungry caterpillar costume20K/yr
- the hungry caterpillar costume9K/yr
- hungry caterpillar butterfly costume4K/yr
- eric carle costume6K/yr
- caterpillar costume toddler6K/yr
- toddler caterpillar costume5K/yr
Top caterpillar costume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Infant Baby Boys Girls Halloween Hungry Caterpillar Costume Sleeveless Striped Fleece Bodysuit and Hat Outfit Set(Green 0-6 Months)
Pudcoco$15.894.5★84 rev
DELEY Adult Green Caterpillar Onesie Halloween Cosplay Costume Unisex Animal Pajamas Homewear Sleepwear Jumpsuit
DELEY$29.154.4★39 rev
Rubies The World of Eric Carle: Very Hungry Caterpillar Costume for Toddlers Unisex 2T
Rubies$31.214.7★147 rev
Petitebella Combined Novelty Children Costume (Caterpillar One Size)
Petitebella$18.884.5★57 rev
Toddler Little Girls Spring Summer The Very Hungry Caterpillar Baby Girl Short Sleeve Dress for 1-8 Years (6T) Green
nebljgo$13.654.7★153 rev
Newest
by launch date
36 Pcs Caterpillar Costume Set Book Character Costumes Include Caterpillar Red Knitted Beanie Hat Headband Socks Skirt Self Adhesive Felt Foods Fruits for World Book Day Reading Week Party Fancy Dress
Euusionnn$29.952 rev
Andi Cppss 31PCS Caterpillar Costume Accessories Include 1 Caterpillar Headband 30 Self Adhesive Felt Fruits Foods Book Character Costume Accessories for 100th Day of School Reading Across America Day
Andi Cppss$12.317 rev
monica + andy Bomber Jacket Size 18-24 Months The Very Hungry Caterpillar 100% Organic Clothes for Girls and Boys Button Down Jacket Super Soft Fabric Sizes For Kids Toddler & Infant
monica + andy$35.0938 rev
Petitebella Combined Novelty Children Costume (Caterpillar One Size)
Petitebella$18.8857 rev
A&J DESIGN Kids Orange and Black Striped Pajamas Cat Costume for Toddler Boys Girls Halloween Shirt Pjs for Kids 5T
A&J DESIGN$26.01211 rev
Trending
90-day click momentumDELEY Adult Green Caterpillar Onesie Halloween Cosplay Costume Unisex Animal Pajamas Homewear Sleepwear Jumpsuit
DELEY$29.154.4★
AMAMHAHAVA Caterpillar to Butterfly Onesie Pajamas for Adults Transformative Onesie Pajamas for Halloween & Christmas
AMAMHAHAVA$33.624.2★
monica + andy Bomber Jacket Size 18-24 Months The Very Hungry Caterpillar 100% Organic Clothes for Girls and Boys Button Down Jacket Super Soft Fabric Sizes For Kids Toddler & Infant
monica + andy$35.094.5★
A&J DESIGN Kids Orange and Black Striped Pajamas Cat Costume for Toddler Boys Girls Halloween Shirt Pjs for Kids 5T
A&J DESIGN$26.014.8★
DarkCom Onesie Pajamas Adult Animal Halloween Costume Caterpillar Cosplay One Piece Unisex Homewear Polar Fleece Sleepwear Small
DarkCom$30.153.8★
What buyers say about caterpillar costume
What buyers praise and complain about, mined from review topics.What buyers love
“Easy fit”
“This costume is SO well made”
“It is a simple”
“I like my beanies to completely over my ears to keep them warm in the cold”
“The colors are bright”
“I guess that is fair the price”
“so comfy”
“The knit is soft and comfy, not scratchy, and the antennae stand up just enough to be cute without poking anyones eye out”
“The set is thoughtfully complete”
“The fabric feels well made”
What buyers complain about
“hard to remove sticker back”
“Runs Small in Size”
“Very cheaply made”
“My only complaint is that the skirt appears opaque in the product photos”
“The food pieces are a sort of thick foam”
“the clasp broke within the first couple hours”
“I took one star off because it is a pretty cheap material”
“The downside is it's very warm to wear”
“Product that arrived was used”
“had a horrible smell returned”
Top return reasons
Common questions
- Is caterpillar costume profitable to sell on Amazon United States?
- The niche generates $53K/yr across 31 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is -54.7%. Flapen's verdict: Skip it (41/100).
- How competitive is the caterpillar costume niche?
- 20 brands and 34 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 59% of demand.
- What do buyers complain about in caterpillar costume?
- Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Quality-Overall. The return rate is 9.2% — above our launch gate.
- When does demand for caterpillar costume peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 33.4× the quietest.
- What does it cost to enter the caterpillar costume niche?
- Listings span $7.57–$92.84; the average listing price is $29.56 (sweet spot $15–$100). The average incumbent carries 105 reviews — the moat a new listing must climb.