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Caterpillar Costume

Fail

Demand is soft, at -54.7% this quarter, so Caterpillar Costume is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$53K/yr248K searches / yr
90-day growth
-54.7%search demand this quarter
Competition
46%top-5 click share · 20 brands · 34 sellers

Flapen Score

Caterpillar Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Caterpillar Costume is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Caterpillar Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Caterpillar Costume 248K times last year and spent an estimated $53K. The top 5 brands take 59% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 248K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -54.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months
248K
Growth, 90 days vs prior 90
-54.7%
Conversion, latest week
0.7%
Market size, estimated
$53Ka year
Peak month
October33.4× the quietest month
Top search term
caterpillar costume55K searches a year

02 · Price

A sale here is worth $29.56.

Listings sell for $29.56 on average, from $7.57 to $92.84. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $29.56 that is $0 to $3K a year per listing.

Average price
$29.56inside the $15 to $100 sweet spot
Price range
$7.57–$92.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
9.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 24.0% of listings are out of stock. The average listing ranks #3,035 within Baby. It carries 105 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
90%
Out of stock, average day
24.0%
Average rank
#3,035in Baby
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
105per listing
Listings tracked
31

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Caterpillar Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

34

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

46%

Top 20: 86%

Open market

36%

  • Brand 128%
  • Brand 210%
  • Brand 38%
  • Brand 48%
  • Brand 55%
  • Brand 65%

Demand

Caterpillar Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 33.4×

Search terms

Top Caterpillar Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • caterpillar costume55K/yr
  • hungry caterpillar costume78K/yr
  • very hungry caterpillar costume44K/yr
  • caterpillar costume kids16K/yr
  • the very hungry caterpillar costume20K/yr
  • the hungry caterpillar costume9K/yr
  • hungry caterpillar butterfly costume4K/yr
  • eric carle costume6K/yr
  • caterpillar costume toddler6K/yr
  • toddler caterpillar costume5K/yr

Reviews and returns

What reviews say buyers love and hate about Caterpillar Costume

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Size-Overall”
14%of negative reviews mention “Adhesion/Stickiness”
9.2%of orders come back
“hard to remove sticker back”
A buyer, on “Adhesion/Stickiness”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Caterpillar Costume questions

Answered from the same tracked data.