Cat in the Hat Shirt
FailDemand is soft, at -92.0% this quarter, so Cat in the Hat Shirt is a Fail.
- Flapen Score
- 31 / 100Ranks 15,685 of 16,930 Clothing, Shoes & Jewelry niches · −14 vs the category median of 4531
- Market size
- $20K/yr106K searches / yr
- 90-day growth
- -92.0%search demand this quarter
- Competition
- 42%top-5 click share · 7 brands · 11 sellers
Flapen Score
Cat in the Hat Shirt against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Cat in the Hat Shirt is stronger. Inside it, weaker.
Market
The Cat in the Hat Shirt market on Amazon at a glance
Shoppers on Amazon United States searched for Cat in the Hat Shirt 106K times last year and spent an estimated $20K. The top 5 brands take 98% of clicks. Demand peaks in Feb–Mar. Flapen scores it 31 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -92.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.
- Searches, last 12 months
- 106K
- Growth, 90 days vs prior 90
- -92.0%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $20Ka year
- Peak month
- March127.7× the quietest month
- Top search term
- cat in the hat shirt66K searches a year
02 · Price
A sale here is worth $17.69.
Listings sell for $17.69 on average, from $13.07 to $20.94. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $17.69 that is $0 to $2K a year per listing.
- Average price
- $17.69inside the $15 to $100 sweet spot
- Price range
- $13.07–$20.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 5.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #55,030 within T-Shirts. It carries 273 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 82%
- Out of stock, average day
- 5.5%
- Average rank
- #55,030in T-Shirts
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 273per listing
- Listings tracked
- 34
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Cat in the Hat Shirt products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
11
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
42%
Top 20: 87%
Open market
1%
- Brand 160%
- Brand 217%
- Brand 316%
- Brand 44%
- Brand 52%
- Brand 61%
- Open — no brand owns it (1 brand, 1%)
Demand
Cat in the Hat Shirt search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar · busiest ÷ quietest = 127.7×
Search terms
Top Cat in the Hat Shirt search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cat in the hat shirt66K/yr
- cat in the hat shirt kids24K/yr
- cat and the hat shirt7K/yr
- cat in the hat shirt toddler7K/yr
- cat in the hat shirt boys2K/yr
Reviews and returns
What reviews say buyers love and hate about Cat in the Hat Shirt
We read the reviews and the return reasons for every product selling here.
“Runs a little small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cat in the Hat Shirt questions
Answered from the same tracked data.









