Cashmere Beanie

Shoppers searched for this 246K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -85.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.

Searches, last 12 months

246K

Growth, 90 days vs prior 90

-85.2%

Conversion, latest week

1.2%

Market size, estimated

$117Ka year

Peak month

December45.6× the quietest month

Top search term

cashmere beanie49K searches a year

Listings sell for $38.68 on average, from $9.35 to $168.27. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $38.68 that is $0 to $4K a year per listing.

Average price

$38.68inside the $15 to $100 sweet spot

Price range

$9.35–$168.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

5.0%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #1,491 within Skullies & Beanies. It carries 1,113 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

9.2%

Average rank

#1,491in Skullies & Beanies

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

1,113per listing

Listings tracked

67

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months