Carters Fleece Footed Pajamas
FailDemand is soft, at -59.6% this quarter, so Carters Fleece Footed Pajamas is a Fail.
- Flapen Score
- 35 / 100Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 4535
- Market size
- $63K/yr416K searches / yr
- 90-day growth
- -59.6%search demand this quarter
- Competition
- 11%top-5 click share · 23 brands · 36 sellers
Flapen Score
Carters Fleece Footed Pajamas against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Carters Fleece Footed Pajamas is stronger. Inside it, weaker.
Market
The Carters Fleece Footed Pajamas market on Amazon at a glance
Shoppers on Amazon United States searched for Carters Fleece Footed Pajamas 416K times last year and spent an estimated $63K. The top 5 brands take 87% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 416K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -59.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.
- Searches, last 12 months
- 416K
- Growth, 90 days vs prior 90
- -59.6%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $63Ka year
- Peak month
- November7.9× the quietest month
- Top search term
- carters fleece footed pajamas46K searches a year
02 · Price
A sale here is worth $21.19.
Listings sell for $21.19 on average, from $5.89 to $44.26. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.19 that is $0 to $2K a year per listing.
- Average price
- $21.19inside the $15 to $100 sweet spot
- Price range
- $5.89–$44.26
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 4.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.2% of listings are out of stock. The average listing ranks #169 within Baby Boys. It carries 16,255 reviews at 4.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 10.2%
- Average rank
- #169in Baby Boys
- Average rating
- 4.73 starsAmazon United States average 4.42 stars
- Average reviews
- 16,255per listing
- Listings tracked
- 229
04 · Newcomers
79 of last year's 117 launches cleared the first-year sales bar.
117 products launched here in the last 12 months. 79 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 117
- Successful launches
- 79Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Carters Fleece Footed Pajamas products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 11% of clicks. An open shelf where new products get seen.
Brands
23 rising
Sellers
36
Top-5 brand share
87%
Top 20: 99%
Top-5 click share
11%
Top 20: 29%
Open market
15%
- Brand 146%
- Brand 227%
- Brand 35%
- Brand 42%
- Brand 52%
- Brand 62%
- Open — no brand owns it (17 brands, 15%)
Demand
Carters Fleece Footed Pajamas search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 7.9×
Search terms
Top Carters Fleece Footed Pajamas search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- carters fleece footed pajamas46K/yr
- newborn fleece sleeper26K/yr
- fleece newborn sleepers19K/yr
- toddler fleece pajamas55K/yr
- baby fleece onesie26K/yr
- fleece onesie baby28K/yr
- baby fleece16K/yr
- baby girl fleece pajamas22K/yr
- fleece toddler pajamas27K/yr
- carters fleece pajamas16K/yr
Reviews and returns
What reviews say buyers love and hate about Carters Fleece Footed Pajamas
We read the reviews and the return reasons for every product selling here.
“Fit small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Carters Fleece Footed Pajamas questions
Answered from the same tracked data.









