Carhartt Insulated Pants for Men

Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -91.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months

189K

Growth, 90 days vs prior 90

-91.3%

Conversion, latest week

0.5%

Market size, estimated

$59Ka year

Top search term

carhartt insulated pants for men39K searches a year

Listings sell for $63.68 on average, from $30.66 to $201.26. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $63.68 that is $0 to $6K a year per listing.

Average price

$63.68inside the $15 to $100 sweet spot

Price range

$30.66–$201.26

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

12.1%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #375 within Shops. It carries 5,156 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

99%

Out of stock, average day

8.7%

Average rank

#375in Shops

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

5,156per listing

Listings tracked

68

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

59 months