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Carhartt Insulated Coveralls

Fail

Shoppers spend an estimated $0 a year here, so Carhartt Insulated Coveralls is a Fail.

Flapen Score
30
30 / 100
Ranks 15,861 of 16,930 Clothing, Shoes & Jewelry niches · −15 vs the category median of 45
Market size
$0/yr231K searches / yr
90-day growth
-93.3%search demand this quarter
Competition
32%top-5 click share · 21 brands · 73 sellers

Flapen Score

Carhartt Insulated Coveralls against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Carhartt Insulated Coveralls is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Carhartt Insulated Coveralls market on Amazon at a glance

Shoppers on Amazon United States searched for Carhartt Insulated Coveralls 231K times last year and spent an estimated $0. The top 5 brands take 75% of clicks. Flapen scores it 30 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 231K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -93.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
231K
Growth, 90 days vs prior 90
-93.3%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
walls coveralls20K searches a year

02 · Price

A sale here is worth $105.43.

Listings sell for $105.43 on average, from $17.91 to $274.43. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $105.43 that is $0 to $11K a year per listing.

Average price
$105.43above the $15 to $100 sweet spot
Price range
$17.91–$274.43
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
12.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 16.7% of listings are out of stock. The average listing ranks #8,650 within Shops. It carries 1,718 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
88%
Out of stock, average day
16.7%
Average rank
#8,650in Shops
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
1,718per listing
Listings tracked
68

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Carhartt Insulated Coveralls products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 32% of clicks, no more. An open shelf where new products get seen.

$0$0$0$0$01101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 rising

Sellers

73

Est. top-5 brand share

75%

Top 20: 100%

Est. top-5 click share

32%

Top 20: 64%

Open market

20%

  • Bass Creek Outfitters32%
  • Carhartt19%
  • Dickies11%
  • RefrigiWear7%
  • Walls6%
  • WORK IDEA5%

Demand

Carhartt Insulated Coveralls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '26JanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 30.9× · 6 of 12 months tracked

Search terms

Top Carhartt Insulated Coveralls search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • walls coveralls20K/yr
  • insulated coveralls for men cold weather11K/yr
  • carhartt insulated coveralls for men19K/yr
  • carhartt insulated coveralls22K/yr
  • carhartt coveralls for men insulated19K/yr
  • walls blizzard pruf coveralls11K/yr
  • cold weather coveralls11K/yr
  • winter coveralls15K/yr
  • winter jumpsuit for men18K/yr
  • cold weather coveralls for men8K/yr

Reviews and returns

What reviews say buyers love and hate about Carhartt Insulated Coveralls

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
33%of negative reviews mention “Size-Overall”
12.1%of orders come back
“Too tight”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Carhartt Insulated Coveralls questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data