Capybara Pajamas

Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months

167K

Growth, 90 days vs prior 90

-16.3%

Conversion, latest week

0.9%

Market size, estimated

$34Ka year

Top search term

capybara pajamas66K searches a year

Listings sell for $23.13 on average, from $11.19 to $41.74. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $23.13 that is $0 to $2K a year per listing.

Average price

$23.13inside the $15 to $100 sweet spot

Price range

$11.19–$41.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.9%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #7,092 within Sleepwear & Robes. It carries 302 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

99%

Out of stock, average day

6.9%

Average rank

#7,092in Sleepwear & Robes

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

302per listing

Listings tracked

96

73 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

73

Successful launches

1Amazon's first-year sales bar

Average brand age

19 months