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Captain Marvel Costume Woman

Fail

An estimated 12.8% of orders come back, so Captain Marvel Costume Woman is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$32K/yr637K searches / yr
90-day growth
+16.9%search demand this quarter
Competition
62%top-5 click share · 15 brands · 33 sellers

Flapen Score

Captain Marvel Costume Woman against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Captain Marvel Costume Woman is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Captain Marvel Costume Woman market on Amazon at a glance

Shoppers on Amazon United States searched for Captain Marvel Costume Woman 637K times last year and spent an estimated $32K. The top 5 brands take 82% of clicks. Demand peaks in Oct. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 637K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
637K
Growth, 90 days vs prior 90
+16.9%
Conversion, latest week
0.2%
Market size, estimated
$32Ka year
Peak month
October13.5× the quietest month
Top search term
comic con costumes for women34K searches a year

02 · Price

A sale here is worth $26.20.

Listings sell for $26.20 on average, from $8.34 to $55.70. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $26.20 that is $0 to $3K a year per listing.

Average price
$26.20inside the $15 to $100 sweet spot
Price range
$8.34–$55.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
12.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #32,038 within Robes, Capes & Jackets. It carries 960 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
96%
Out of stock, average day
3.5%
Average rank
#32,038in Robes, Capes & Jackets
Average rating
4.20 starsAmazon United States average 4.42 stars
Average reviews
960per listing
Listings tracked
24

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Captain Marvel Costume Woman products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

33

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

62%

Top 20: 95%

Open market

15%

  • Brand 131%
  • Brand 224%
  • Brand 312%
  • Brand 410%
  • Brand 56%
  • Brand 63%
  • Open — no brand owns it (9 brands, 15%)

Demand

Captain Marvel Costume Woman search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Spike '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct · busiest ÷ quietest = 13.5×

Search terms

Top Captain Marvel Costume Woman search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • comic con costumes for women34K/yr
  • adult superhero costumes47K/yr
  • superhero costume adult58K/yr
  • marvel costumes for women106K/yr
  • superwoman22K/yr
  • captain marvel costume women57K/yr
  • super hero costume adult18K/yr
  • marvel womens costume12K/yr
  • hero costumes for women13K/yr
  • superhero costumes for adults18K/yr

Reviews and returns

What reviews say buyers love and hate about Captain Marvel Costume Woman

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
51%of negative reviews mention “Size-Overall”
12.8%of orders come back
“Runs very small”
A buyer, on “Size-Overall”51% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Captain Marvel Costume Woman questions

Answered from the same tracked data.