Captain Hats

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +91.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.

Searches, last 12 months

53K

Growth, 90 days vs prior 90

+91.0%

Conversion, latest week

6.2%

Market size, estimated

$74Ka year

Top search term

captain hats28K searches a year

Listings sell for $22.96 on average, from $7.67 to $69.13. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $22.96 that is $0 to $2K a year per listing.

Average price

$22.96inside the $15 to $100 sweet spot

Price range

$7.67–$69.13

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

6.5%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #2,069 within Accessories. It carries 548 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

98%

Out of stock, average day

2.7%

Average rank

#2,069in Accessories

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

548per listing

Listings tracked

48

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months