Skip to content

Captain America Shield

Fail

Demand is soft, at -2.4% this quarter, so Captain America Shield is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$886K/yr672K searches / yr
90-day growth
-2.4%search demand this quarter
Competition
63%top-5 click share · 15 brands · 45 sellers

Flapen Score

Captain America Shield against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Captain America Shield is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Captain America Shield market on Amazon at a glance

Shoppers on Amazon United States searched for Captain America Shield 672K times last year and spent an estimated $886K. The top 5 brands take 81% of clicks. Demand peaks in Oct–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 672K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $886K a year.

Searches, last 12 months
672K
Growth, 90 days vs prior 90
-2.4%
Conversion, latest week
2.5%
Market size, estimated
$886Ka year
Peak month
October2.5× the quietest month
Top search term
captain america shield519K searches a year

02 · Price

A sale here is worth $53.11.

Listings sell for $53.11 on average, from $10.47 to $259.34. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $53.11 that is $40K to $53K a year per listing.

Average price
$53.11inside the $15 to $100 sweet spot
Price range
$10.47–$259.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$40K–$53K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 16.9% of listings are out of stock. The average listing ranks #805 within Props. It carries 532 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
79%
Out of stock, average day
16.9%
Average rank
#805in Props
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
532per listing
Listings tracked
19

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
50 months

Products

Top Captain America Shield products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

45

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

16%

  • Brand 138%
  • Brand 217%
  • Brand 310%
  • Brand 49%
  • Brand 57%
  • Brand 63%
  • Open — no brand owns it (9 brands, 16%)

Demand

Captain America Shield search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Oct, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Captain America Shield search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • captain america shield519K/yr
  • metal captain america shield19K/yr
  • escudo del capitan america20K/yr
  • captain america shield kids27K/yr
  • captain america shield metal22K/yr
  • captain america shield metal full size8K/yr
  • caption america shield8K/yr
  • captain america shield toy7K/yr
  • marvel legends captain america shield6K/yr
  • captain america sheild8K/yr

Reviews and returns

What reviews say buyers love and hate about Captain America Shield

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Quality-Overall”
4.6%of orders come back
“Horrible quality”
A buyer, on “Quality-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Captain America Shield questions

Answered from the same tracked data.