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Capatee Clothing for Women

Fail

Shoppers spend an estimated $18K a year here, so Capatee Clothing for Women is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$18K/yr214K searches / yr
90-day growth
+40.5%search demand this quarter
Competition
54%top-5 click share · 15 brands · 17 sellers

Flapen Score

Capatee Clothing for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Capatee Clothing for Women is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Capatee Clothing for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Capatee Clothing for Women 214K times last year and spent an estimated $18K. The top 5 brands take 78% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 214K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +40.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
214K
Growth, 90 days vs prior 90
+40.5%
Conversion, latest week
0.5%
Market size, estimated
$18Ka year
Top search term
capatee clothing for women129K searches a year

02 · Price

A sale here is worth $18.76.

Listings sell for $18.76 on average, from $8.32 to $37.65. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $18.76 that is $0 to $2K a year per listing.

Average price
$18.76inside the $15 to $100 sweet spot
Price range
$8.32–$37.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
7.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #108 within Clothing Sets. It carries 1,639 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
96%
Out of stock, average day
0.7%
Average rank
#108in Clothing Sets
Average rating
4.27 starsAmazon United States average 4.42 stars
Average reviews
1,639per listing
Listings tracked
27

04 · Newcomers

10 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
10Amazon's first-year sales bar
Average brand age
30 months

Products

Top Capatee Clothing for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

15

Sellers

17

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

54%

Top 20: 90%

Open market

17%

  • Brand 136%
  • Brand 213%
  • Brand 312%
  • Brand 410%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (9 brands, 17%)

Demand

Capatee Clothing for Women search demand

Weekly searches over the year. Pick a range.

13K8KMay '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Search terms

Top Capatee Clothing for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • capatee clothing for women129K/yr
  • capatee tops for women24K/yr
  • capatee33K/yr
  • capatee clothing29K/yr

Reviews and returns

What reviews say buyers love and hate about Capatee Clothing for Women

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Size-Overall”
30%of negative reviews mention “Size-Overall”
7.1%of orders come back
“Horrible fit”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Capatee Clothing for Women questions

Answered from the same tracked data.