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Camo Pants Women

Maybe

Products sell for $31.66 on average, inside the sweet spot. But an estimated 17.8% of orders come back, so Camo Pants Women is a Maybe.

Flapen Score
53
53 / 100
Top 19% of 16,930 Clothing, Shoes & Jewelry niches · +8 vs the category median of 45
Market size
$527K/yr4.3M searches / yr
90-day growth
-33.9%search demand this quarter
Competition
26%top-5 click share · 38 brands · 44 sellers

Flapen Score

Camo Pants Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Camo Pants Women is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Camo Pants Women market on Amazon at a glance

Shoppers on Amazon United States searched for Camo Pants Women 4.3M times last year and spent an estimated $527K. The top 5 brands take 41% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 4.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -33.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $527K a year.

Searches, last 12 months
4.3M
Growth, 90 days vs prior 90
-33.9%
Conversion, latest week
0.4%
Market size, estimated
$527Ka year
Peak month
October3.3× the quietest month
Top search term
camo pants women1.2M searches a year

02 · Price

A sale here is worth $31.66.

Listings sell for $31.66 on average, from $7.26 to $56.08. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $31.66 that is $3K to $8K a year per listing.

Average price
$31.66inside the $15 to $100 sweet spot
Price range
$7.26–$56.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
17.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #3,322 within Pants. It carries 2,566 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
96%
Out of stock, average day
5.7%
Average rank
#3,322in Pants
Average rating
4.20 starsAmazon United States average 4.42 stars
Average reviews
2,566per listing
Listings tracked
72

04 · Newcomers

3 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
18
Successful launches
3Amazon's first-year sales bar
Average brand age
38 months

Products

Top Camo Pants Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

38 falling

Sellers

44

Top-5 brand share

41%

Top 20: 85%

Top-5 click share

26%

Top 20: 55%

Open market

53%

  • Brand 114%
  • Brand 29%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Camo Pants Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KSpike '24SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 3.3×

Search terms

Top Camo Pants Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • camo pants women1.2M/yr
  • camo pants503K/yr
  • camouflage pants for women333K/yr
  • womens camo pants287K/yr
  • camo sweatpants436K/yr
  • camo cargo pants for women229K/yr
  • army fatigue pants for women189K/yr
  • camouflage pants women108K/yr
  • camo cargo pants100K/yr
  • camouflage pants87K/yr

Reviews and returns

What reviews say buyers love and hate about Camo Pants Women

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Size-Overall”
30%of negative reviews mention “Size-Overall”
17.8%of orders come back
“Fits bigger”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Camo Pants Women questions

Answered from the same tracked data.