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Calpak Luka Duffel Bag

Fail

Buyers convert on only 0.4% of searches, so Calpak Luka Duffel Bag is a Fail.

Flapen Score
27
27 / 100
Ranks 16,290 of 16,930 Clothing, Shoes & Jewelry niches · −18 vs the category median of 45
Market size
$46K/yr338K searches / yr
90-day growth
+4.7%search demand this quarter
Competition
60%top-5 click share · 9 brands · 29 sellers

Flapen Score

Calpak Luka Duffel Bag against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Calpak Luka Duffel Bag is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Calpak Luka Duffel Bag market on Amazon at a glance

Shoppers on Amazon United States searched for Calpak Luka Duffel Bag 338K times last year and spent an estimated $46K. The top 5 brands take 95% of clicks. Demand peaks in May–Jun. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 338K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
338K
Growth, 90 days vs prior 90
+4.7%
Conversion, latest week
0.4%
Market size, estimated
$46Ka year
Peak month
June2.1× the quietest month
Top search term
calpak luka duffel bag207K searches a year

02 · Price

A sale here is worth $37.95.

Listings sell for $37.95 on average, from $21.70 to $189.38. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $37.95 that is $0 to $4K a year per listing.

Average price
$37.95inside the $15 to $100 sweet spot
Price range
$21.70–$189.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
7.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #272 within Travel Duffels. It carries 2,799 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
96%
Out of stock, average day
6.3%
Average rank
#272in Travel Duffels
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
2,799per listing
Listings tracked
27

04 · Newcomers

4 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
4Amazon's first-year sales bar
Average brand age
33 months

Products

Top Calpak Luka Duffel Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

29

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

60%

Top 20: 92%

Open market

4%

  • Brand 173%
  • Brand 28%
  • Brand 36%
  • Brand 46%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (3 brands, 4%)

Demand

Calpak Luka Duffel Bag search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 2.1×

Search terms

Top Calpak Luka Duffel Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • calpak luka duffel bag207K/yr
  • luka duffel bag26K/yr
  • calpak luka duffel23K/yr
  • calpak luka14K/yr
  • calpak duffel bag11K/yr
  • calpak bag8K/yr
  • calpak duffel11K/yr
  • calpak travel bag13K/yr
  • luka duffel8K/yr
  • calpak bags4K/yr

Reviews and returns

What reviews say buyers love and hate about Calpak Luka Duffel Bag

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Size-Overall”
17%of negative reviews mention “Size-Overall”
7.7%of orders come back
“Too big”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Calpak Luka Duffel Bag questions

Answered from the same tracked data.