Calpak

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $238K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+2.1%

Conversion, latest week

0.4%

Market size, estimated

$238Ka year

Peak month

December1.8× the quietest month

Top search term

calpak385K searches a year

Listings sell for $56.35 on average, from $17.77 to $277.62. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $56.35 that is $6K to $14K a year per listing.

Average price

$56.35inside the $15 to $100 sweet spot

Price range

$17.77–$277.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$6K–$14K

Returns

7.6%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #191 within Travel Duffels. It carries 5,452 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

95%

Out of stock, average day

1.0%

Average rank

#191in Travel Duffels

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

5,452per listing

Listings tracked

41

11 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

8Amazon's first-year sales bar

Average brand age

35 months