Buzz Lightyear Helmet

Shoppers searched for this 874K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +88.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $172K a year.

Searches, last 12 months

874K

Growth, 90 days vs prior 90

+88.4%

Conversion, latest week

0.6%

Market size, estimated

$172Ka year

Peak month

October16.8× the quietest month

Top search term

buzz lightyear costume455K searches a year

Listings sell for $32.87 on average, from $15.68 to $84.42. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $32.87 that is $3K to $8K a year per listing.

Average price

$32.87inside the $15 to $100 sweet spot

Price range

$15.68–$84.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

8.3%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #7,701 within Boys. It carries 1,308 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

85%

Out of stock, average day

5.2%

Average rank

#7,701in Boys

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

1,308per listing

Listings tracked

59

12 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

5Amazon's first-year sales bar

Average brand age

42 months