Butterfly Sunglasses
MaybeThe top 5 brands take only 42% of clicks. But shoppers spend an estimated $24K a year here, so Butterfly Sunglasses is a Maybe.
- Flapen Score
- 53 / 100Top 19% of 16,930 Clothing, Shoes & Jewelry niches · +8 vs the category median of 4553
- Market size
- $24K/yr87K searches / yr
- 90-day growth
- +68.5%search demand this quarter
- Competition
- 32%top-5 click share · 34 brands · 41 sellers
Flapen Score
Butterfly Sunglasses against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Butterfly Sunglasses is stronger. Inside it, weaker.
Market
The Butterfly Sunglasses market on Amazon at a glance
Shoppers on Amazon United States searched for Butterfly Sunglasses 87K times last year and spent an estimated $24K. The top 5 brands take 42% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +68.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.
- Searches, last 12 months
- 87K
- Growth, 90 days vs prior 90
- +68.5%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $24Ka year
- Peak month
- July2.6× the quietest month
- Top search term
- butterfly sunglasses44K searches a year
02 · Price
A sale here is worth $18.88.
Listings sell for $18.88 on average, from $5.86 to $151.55. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $18.88 that is $0 to $2K a year per listing.
- Average price
- $18.88inside the $15 to $100 sweet spot
- Price range
- $5.86–$151.55
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 7.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #2,051 within Sunglasses & Eyewear Accessories. It carries 1,652 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 4.0%
- Average rank
- #2,051in Sunglasses & Eyewear Accessories
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 1,652per listing
- Listings tracked
- 66
04 · Newcomers
0 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Butterfly Sunglasses products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
34 rising
Sellers
41
Top-5 brand share
42%
Top 20: 88%
Top-5 click share
32%
Top 20: 66%
Open market
53%
- Brand 111%
- Brand 210%
- Brand 38%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Butterfly Sunglasses search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 2.6×
Search terms
Top Butterfly Sunglasses search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- butterfly sunglasses44K/yr
- butterfly sunglasses for women21K/yr
- butterfly glasses19K/yr
- butterfly glasses for women2K/yr
- butterfly sunglasses with rhinestones51/yr
Reviews and returns
What reviews say buyers love and hate about Butterfly Sunglasses
We read the reviews and the return reasons for every product selling here.
“Broke after 2 months”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Butterfly Sunglasses questions
Answered from the same tracked data.









