Butterfly Pin

Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.

Searches, last 12 months

221K

Growth, 90 days vs prior 90

-1.7%

Conversion, latest week

2.4%

Market size, estimated

$64Ka year

Peak month

May1.5× the quietest month

Top search term

butterfly pin58K searches a year

Listings sell for $12.32 on average, from $3.89 to $37.99. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $12.32 that is $0 to $1K a year per listing.

Average price

$12.32under the $15 to $100 sweet spot

Price range

$3.89–$37.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.3%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #17,650 within Brooches & Pins. It carries 402 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

98%

Out of stock, average day

5.7%

Average rank

#17,650in Brooches & Pins

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

402per listing

Listings tracked

131

47 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

47

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months