Butterfly Backpack

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +91.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

+91.1%

Conversion, latest week

0.6%

Market size, estimated

$22Ka year

Peak month

July15.2× the quietest month

Top search term

butterfly backpack82K searches a year

Listings sell for $28.57 on average, from $9.06 to $80.97. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $28.57 that is $0 to $3K a year per listing.

Average price

$28.57inside the $15 to $100 sweet spot

Price range

$9.06–$80.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.4%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #768 within Backpacks. It carries 3,243 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

97%

Out of stock, average day

10.5%

Average rank

#768in Backpacks

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

3,243per listing

Listings tracked

67

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

2Amazon's first-year sales bar

Average brand age

29 months