Is butt lifting shorts profitable to sell on Amazon United States?

The niche generates $119K/yr across 68 tracked products. 5 of 14 products launched in the last 360 days are still selling. 90-day search growth is +43.9%. Flapen's verdict: Worth a look (54/100).

How competitive is the butt lifting shorts niche?

29 brands and 32 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 60% of demand.

What do buyers complain about in butt lifting shorts?

Top complaints mined from reviews: Size-Overall, Thickness, Comfort-Overall. The return rate is 6.9% — above our launch gate.

When does demand for butt lifting shorts peak?

Demand peaks in Jun–Jul; the busiest month runs 2.7× the quietest.

What does it cost to enter the butt lifting shorts niche?

Listings span $8.70–$36.78; the average listing price is $19.04 (sweet spot $15–$100). The average incumbent carries 1,922 reviews — the moat a new listing must climb.

butt lifting shorts

Worth a look

Shows a sweet-spot price point ($19.04 avg), but weak search conversion (0.5%) keeps it on the watch list.

Avg price

Great$19.04

avg listing price — sweet spot $15–$100

Competition

Great31%

top-5 click share — an open shelf

Price range

Great$8.70–$36.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great60%

top-5 brand share — no brand owns this niche

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+43.9%

90-day search growth — must beat 0% to launch

Review moat

Okay1,922.12

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$119K

$119K/yr · 1.2M searches

Returns

Bad6.9%

return rate — above 5% kills the launch gate

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Signals High Returns

According to Flapen's Amazon United States niche tracking, butt lifting shorts is a $119K/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 54/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

butt lifting shorts market data

Units sold / yr: 6K–8K; avg 0–100/product
Revenue / yr: $114K–$152K; units × avg price
Conversion rate: 0.5%
Avg BSR: #256
Page quality: 0%
Prime: 100%
Sponsored: 85%
Out of stock: 0.7%
Avg brand age: 35 months
Avg seller age: 152 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

29 falling

Sellers

Top-5 brand share

60%

Top 20: 94%

Top-5 click share

31%

Top 20: 63%

Open market

35%

CHRLEISURE26%
ATHVOTAR17%
Niipty7%
Heathyoga5%
Unthewe5%
TomTiger5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +43.9% search growth over the last 90 days.

Peak months: Jun, Jul · busiest ÷ quietest = 2.7×

Open Trend

Top butt lifting shorts search terms

butt lifting shorts328K/yr +71.6%0.4% conv.
scrunch butt shorts152K/yr +57.8%0.3% conv.
booty lifting shorts114K/yr +89.0%0.4% conv.
butt scrunch shorts81K/yr +21.9%0.3% conv.
seamless shorts59K/yr +23.9%0.1% conv.
butt lifting shorts for women55K/yr +4.8%0.3% conv.
scrunch shorts57K/yr +17.1%0.2% conv.
tom tiger shorts45K/yr +64.9%0.4% conv.
workout shorts pack49K/yr -21.5%0.1% conv.
gym shorts pack50K/yr -15.9%0.0% conv.

All search terms

Top butt lifting shorts products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

CHRLEISURE Womens 4 Packs Workout Gym Shorts High Waisted Butt Lifting Scrunch Butt Seamless Booty Shorts(Black DGray Pink Blue M)

CHRLEISURE$23.814.4★4,534 rev

ATHVOTAR Workout Gym Shorts Women High Waisted Seamless Butt Lifting Scrunch Butt Sports Shorts Black S

ATHVOTAR$8.734.4★915 rev

ATHVOTAR Workout Gym Shorts Women High Waisted Seamless Butt Lifting Scrunch Butt Sports Shorts Black M

ATHVOTAR$8.724.4★915 rev

Niipty 3 Pack Workout Gym Shorts Women Scrunch Butt Lifting Seamless High Waist Yoga Booty Shorts for Women - Black+Red+Pink M

Niipty$19.864.2★319 rev

TomTiger Yoga Shorts for Women Tummy Control High Waist Biker Shorts Exercise Workout Butt Lifting Tights Womens Short Pants (Black M)

TomTiger$17.964.6★10,112 rev

Newest

by launch date

SHAPELLX Shapewear Tummy Control for Women Butt Lifting High Waist Shorts Seamless Body Shaper Thigh Slimmer Panties L

SHAPELLX$22.67177 rev

4mo ago

Ewedoos Butt Lifting Biker Shorts Women Tummy Control with Pockets Workout Gym Shorts High Waisted Spandex Yoga Shorts Black

Ewedoos$14.71237 rev

5mo ago

Heathyoga Biker Shorts Women Tummy Control 6 Butt Lifting Workout Shorts with Pockets Compression Yoga Shorts Spandex Gym Black Large

Heathyoga$14.25759 rev

6mo ago

Niipty 3 Pack Workout Gym Shorts Women Scrunch Butt Lifting Seamless High Waist Yoga Booty Shorts for Women - Black+Red+Pink M

Niipty$19.86319 rev

1y ago

Niipty 3 Pack Workout Gym Shorts Women Scrunch Butt Lifting Seamless High Waist Yoga Booty Shorts for Women - Black+Red+Pink S

Niipty$19.46319 rev

1y ago

What buyers say about butt lifting shorts

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall19%

“not too tight”

Comfort-Overall16%

“SO COMFORTABLE”

Soft Feel7%

“The fabric feels soft”

Quality-Overall7%

“So comfy great quality love the pattern BUY”

Color5%

“Cute colors”

Exercise/Sports Suitability5%

“Good workout shorts”

Material Quality4%

“Amazing material”

Stretchability/Expandability/Elasticity4%

“has good stretch”

Shape/Style4%

“Flattering”

Value For Money3%

“Good deal”

What buyers complain about

Size-Overall30%

“They run large”

Thickness4%

“They are not as thick as Aurola or Voyjoy”

Comfort-Overall4%

“Way too tight and highly uncomfortable”

Material Quality3%

“Cheap Material”

Transparency3%

“i was scared that theyd be see through”

Functionality-Overall3%

“Didnt do much”

Quality-Overall2%

“Its cheap. cost”

Thigh Fit2%

“They tend to go a bit up my thigh”

Advertised Vs Actual Product2%

“Not as described”

Exercise/Sports Suitability2%

“I could not do leg exercises or squat in these without my underwear showing”

Top return reasons

Size-Overall52%

Waist Fit9%

Thigh Fit9%

Length8%

Material Quality3%

Advertised Vs Actual Product3%

Inseam Fit3%

Transparency2%

Shape/Style2%

Hip Fit2%

Common questions

Is butt lifting shorts profitable to sell on Amazon United States?: The niche generates $119K/yr across 68 tracked products. 5 of 14 products launched in the last 360 days are still selling. 90-day search growth is +43.9%. Flapen's verdict: Worth a look (54/100).
How competitive is the butt lifting shorts niche?: 29 brands and 32 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 60% of demand.
What do buyers complain about in butt lifting shorts?: Top complaints mined from reviews: Size-Overall, Thickness, Comfort-Overall. The return rate is 6.9% — above our launch gate.
When does demand for butt lifting shorts peak?: Demand peaks in Jun–Jul; the busiest month runs 2.7× the quietest.
What does it cost to enter the butt lifting shorts niche?: Listings span $8.70–$36.78; the average listing price is $19.04 (sweet spot $15–$100). The average incumbent carries 1,922 reviews — the moat a new listing must climb.