Burts Bees Sleep Sack

Shoppers searched for this 393K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $154K a year.

Searches, last 12 months

393K

Growth, 90 days vs prior 90

-4.9%

Conversion, latest week

1.5%

Market size, estimated

$154Ka year

Peak month

October1.4× the quietest month

Top search term

burts bees sleep sack307K searches a year

Listings sell for $25.50 on average, from $11.34 to $53.82. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $25.50 that is $3K to $6K a year per listing.

Average price

$25.50inside the $15 to $100 sweet spot

Price range

$11.34–$53.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$3K–$6K

Returns

4.3%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #14 within Baby Boys. It carries 7,097 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

2.2%

Average rank

#14in Baby Boys

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

7,097per listing

Listings tracked

37

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

45 months