Burkini
MaybeSearch demand grew +234.5% this quarter. But an estimated 13.5% of orders come back, so Burkini is a Maybe.
- Flapen Score
- 59 / 100Top 7% of 16,930 Clothing, Shoes & Jewelry niches · +14 vs the category median of 4559
- Market size
- $55K/yr830K searches / yr
- 90-day growth
- +234.5%search demand this quarter
- Competition
- 15%top-5 click share · 21 brands · 24 sellers
Flapen Score
Burkini against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Burkini is stronger. Inside it, weaker.
Market
The Burkini market on Amazon at a glance
Shoppers on Amazon United States searched for Burkini 830K times last year and spent an estimated $55K. The top 5 brands take 76% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 830K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +234.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.
- Searches, last 12 months
- 830K
- Growth, 90 days vs prior 90
- +234.5%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $55Ka year
- Peak month
- July7.3× the quietest month
- Top search term
- burkini255K searches a year
02 · Price
A sale here is worth $41.06.
Listings sell for $41.06 on average, from $19.13 to $58.38. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $41.06 that is $0 to $4K a year per listing.
- Average price
- $41.06inside the $15 to $100 sweet spot
- Price range
- $19.13–$58.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 13.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #10,057 within Swimsuits & Cover Ups. It carries 293 reviews at 4.14 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 98%
- Out of stock, average day
- 7.8%
- Average rank
- #10,057in Swimsuits & Cover Ups
- Average rating
- 4.14 starsAmazon United States average 4.42 stars
- Average reviews
- 293per listing
- Listings tracked
- 152
04 · Newcomers
1 of last year's 51 launches cleared the first-year sales bar.
51 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 51
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Burkini products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
OBEEII Burkini Swimsuits for Women Full Coverage Long Sleeve Muslim Islamic Swimwear Rash Guard Patchwork Burkini Bathing Suit with Hijab Summer Sun Protection Swimming Suit Green-Floral Print M
- Price
- $37.37
- Rating
- 4.0/5
- Reviews
- 44
- Age
- 4mo ago

IKADEX Muslim Swimsuits for Women Burkini Swimwear 5 PCS Full Covered Rash Guard Surfing Bathing Suit Wetsuit with Swimming Cap Black L
- Price
- $54.00
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 1y ago

IKADEX Muslim Swimsuits for Women Burkini Swimwear 5 PCS Full Covered Rash Guard Surfing Bathing Suit Wetsuit with Swimming Cap Blue L
- Price
- $55.81
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 1y ago

Plus Size Burkini Muslim Swimsuits for Women Modest Islamic Swimwear Long Sleeve Full Cover 3PCS Set Beachwear with Cap Black
- Price
- $30.01
- Rating
- 4.1/5
- Reviews
- 83
- Age
- 3y ago

IKADEX Muslim Swimsuits for Women Burkini Swimwear 5 PCS Full Covered Rash Guard Surfing Bathing Suit Wetsuit with Swimming Cap Blue M
- Price
- $56.37
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 1y ago
Trending
estimated 90-day click momentum
OBEEII Womens Muslim Swimsuits Full Coverage Long Sleeve Rash Guard Swimwear Modest Burkini Bathing Suit UPF 50+ Sun Protection Leaf Print Zip Up Swimdress with Pants Two-piece Swimming Suit Green XL
- Price
- $35.14
- Rating
- 3.9/5
- Reviews
- 13
- Age
- 5mo ago

OBEEII Womens Muslim Swimsuits Full Coverage Long Sleeve Rash Guard Swimwear Modest Burkini Bathing Suit UPF 50+ Sun Protection Leaf Print Zip Up Swimdress with Pants Two-piece Swimming Suit Black XL
- Price
- $36.34
- Rating
- 3.9/5
- Reviews
- 13
- Age
- 5mo ago

OBEEII Burkini Swimsuits for Women Full Coverage Long Sleeve Muslim Islamic Swimwear Rash Guard Patchwork Burkini Bathing Suit with Hijab Summer Sun Protection Swimming Suit Green-Floral Print M
- Price
- $37.37
- Rating
- 4.0/5
- Reviews
- 44
- Age
- 4mo ago

OBEEII Women Muslim Modest Swimsuit Long Sleeve Round Neck Full Cover Islamic Burkini Bathing Suit Summer Beachwear Sun Protection UPF 50+ Swimwear Two-piece Set Rash Guard Black S
- Price
- $37.63
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 2mo ago

OBEEII Womens Muslim Swimsuits Full Coverage Long Sleeve Rash Guard Swimwear Modest Burkini Bathing Suit UPF 50+ Sun Protection Leaf Print Zip Up Swimdress with Pants Two-piece Swimming Suit Green M
- Price
- $37.65
- Rating
- 3.9/5
- Reviews
- 13
- Age
- 5mo ago
Newest
by launch date
OBEEII Women Muslim Modest Swimsuit Long Sleeve Round Neck Full Cover Islamic Burkini Bathing Suit Summer Beachwear Sun Protection UPF 50+ Swimwear Two-piece Set Rash Guard Black S
- Price
- $37.63
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 2mo ago

OBEEII Women Muslim Rash Guard Swimsuit Long Sleeve Swimwear Knot Front Bathing Suit with Hijab Cap Summer Beachwear Sun Protection UPF 50+ Full Cover Islamic Burkini Swimming Suit Brown 2XL
- Price
- $48.76
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago

OBEEII Burkini Swimsuits for Women Full Coverage Long Sleeve Muslim Islamic Swimwear Rash Guard Patchwork Burkini Bathing Suit with Hijab Summer Sun Protection Swimming Suit Green-Floral Print M
- Price
- $37.37
- Rating
- 4.0/5
- Reviews
- 44
- Age
- 4mo ago

OBEEII Womens Muslim Swimsuits Full Coverage Long Sleeve Rash Guard Swimwear Modest Burkini Bathing Suit UPF 50+ Sun Protection Leaf Print Zip Up Swimdress with Pants Two-piece Swimming Suit Black XL
- Price
- $36.34
- Rating
- 3.9/5
- Reviews
- 13
- Age
- 5mo ago

OBEEII Womens Muslim Swimsuits Full Coverage Long Sleeve Rash Guard Swimwear Modest Burkini Bathing Suit UPF 50+ Sun Protection Leaf Print Zip Up Swimdress with Pants Two-piece Swimming Suit Green M
- Price
- $37.65
- Rating
- 3.9/5
- Reviews
- 13
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 15% of clicks, no more. An open shelf where new products get seen.
Brands
21 falling
Sellers
24
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
15%
Top 20: 39%
Open market
19%
- OBEEII36%
- IKADEX14%
- ODIZLI10%
- ZAFUL10%
- FYMNSI6%
- IDOPIP5%
Demand
Burkini search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 7.3×
Search terms
Top Burkini search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- burkini255K/yr
- burkini swimsuits for women190K/yr
- muslim swimsuits for women153K/yr
- islamic swimming suits for women41K/yr
- birkini22K/yr
- hijabi swimsuits for women18K/yr
- muslim swimsuit21K/yr
- burkini for women15K/yr
- hijab swimsuit14K/yr
- swimsuit for muslim women9K/yr
Reviews and returns
What reviews say buyers love and hate about Burkini
We read the reviews and the return reasons for every product selling here.
“So small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Burkini questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









