Burgundy Sweaters

Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -83.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months

184K

Growth, 90 days vs prior 90

-83.0%

Conversion, latest week

0.3%

Market size, estimated

$13Ka year

Peak month

November43.5× the quietest month

Top search term

burgundy sweater women26K searches a year

Listings sell for $27.29 on average, from $12.78 to $97.42. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $27.29 that is $0 to $3K a year per listing.

Average price

$27.29inside the $15 to $100 sweet spot

Price range

$12.78–$97.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

19.2%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #769 within Sweaters. It carries 4,534 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

6.1%

Average rank

#769in Sweaters

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

4,534per listing

Listings tracked

62

23 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

23

Successful launches

1Amazon's first-year sales bar

Average brand age

34 months