burgundy sweaters
Skip itSoft demand (-83.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$27.29avg listing price — sweet spot $15–$100
Price range
Great$12.78–$97.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great24%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Review moat
Bad4,534.29avg incumbent reviews — the moat a new listing must climb
Market size
Bad$13K$13K/yr · 184K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-83.0%90-day search growth — must beat 0% to launch
Returns
Bad19.2%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, burgundy sweaters is a $13K/yr Amazon United States market (184K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
burgundy sweaters market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $27K–$34K
- units × avg price
- Conversion rate
- 0.3%
- Avg BSR
- #769
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 6.1%
- Avg brand age
- 34 months
- Avg seller age
- 193 days
Competition & brand share
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.Brands
24 rising
Sellers
32
Top-5 brand share
68%
Top 20: 97%
Top-5 click share
24%
Top 20: 56%
Open market
28%
- Amazon Essentials23%
- PRETTYGARDEN22%
- BTFBM12%
- RoseSeek6%
- Yincro5%
- Grewear4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -83.0% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 43.5×
Top burgundy sweaters search terms
- burgundy sweater women26K/yr
- burgundy sweaters21K/yr
- burgandy sweater14K/yr
- burgundy knit sweater7K/yr
- maroon sweater for women11K/yr
- crimson sweater6K/yr
- maroon sweaters6K/yr
- burgundy oversized sweater14K/yr
- cranberry sweater7K/yr
- burgundy womens sweater10K/yr
Top burgundy sweaters products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PRETTYGARDEN Womens Short Cardigan Sweaters V Neck Button-Down Long Sleeve Oversized Chunky Knit Cardigans (Wine Red Medium)
PRETTYGARDEN$32.404.4★4,488 rev
BTFBM Cardigan Sweaters for Women Lightweight Sweater Button Down Casual Knit Shrugs Tops Fall Fashion Clothing(Burgundy Small)
BTFBM$28.644.3★93 rev
PRETTYGARDEN Womens Fall Oversized Sweaters Dressy Casual Long Sleeve Chunky Knit Winter Pullover Tops 2026 Holiday Outfits (Burgundy Medium)
PRETTYGARDEN$32.624.4★327 rev
Grewear Womens Cropped Cable Knit Sweater Soft Long Sleeve Crewneck Pullover Casual Cozy Knit Top for Fall Winter Outfits Gift for Women Burgundy-XS
Grewear$29.334.6★13 rev
PRETTYGARDEN Womens 2026 Fall Cardigan Sweaters Lightweight Long Sleeve Button up Ribbed Knit Tops Winter Fashion Clothes (Burgundy Medium)
PRETTYGARDEN$31.844.6★760 rev
Newest
by launch dateGrewear Womens Cropped Cable Knit Sweater Soft Long Sleeve Crewneck Pullover Casual Cozy Knit Top for Fall Winter Outfits Gift for Women Burgundy-XS
Grewear$29.3313 rev
Yincro Womens Lightweight Crewneck Cardigan Long Sleeve Soft Knit Cardigans Sweater (Burgundy XL)
Yincro$15.62364 rev
XIEERDUO Christmas Sweaters for Women Fall Fashion Clothing Business Casual Outfits Womens Clothes Cute Burgundy L
XIEERDUO$18.24482 rev
RoseSeek Womens Oversized Sweaters Crew Neck Long Sleeve Jumper Fuzzy Knit Pullover Tops Burgundy Large
RoseSeek$38.3026 rev
RoseSeek Womens Oversized Sweaters Crew Neck Long Sleeve Jumper Fuzzy Knit Pullover Tops Burgundy Small
RoseSeek$37.8126 rev
Trending
90-day click momentum
Zeagoo Womens 2026 Fall Sweaters Lightweight Long Sleeve Ribbed Knit Crewneck Pullover Tops Crochet Casual Outfits Dark red Large
Zeagoo$22.984.4★
Yincro Womens Lightweight Crewneck Cardigan Long Sleeve Soft Knit Cardigans Sweater (Burgundy XL)
Yincro$15.624.6★
Yincro Womens Lightweight Cardigan Long Sleeve Open Front Casual Sweater Cardigans with Pockets (Wine Red XL)
Yincro$15.554.5★
Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Burgundy X-Large
Amazon Essentials$14.284.4★
Grewear Womens Cropped Cable Knit Sweater Soft Long Sleeve Crewneck Pullover Casual Cozy Knit Top for Fall Winter Outfits Gift for Women Burgundy-XS
Grewear$29.334.6★
What buyers say about burgundy sweaters
What buyers praise and complain about, mined from review topics.What buyers love
“Fit is Perfect”
“Color is pretty”
“Soft Sweater”
“Feels comfortable”
“Beautiful sweater thats well made”
“This is a super cozy”
“breathable fabric that ensures comfort for all-day wear”
“it is well worth the price”
“Very nice and flattering”
“Lightweight”
What buyers complain about
“Long sleeves”
“looks cheap”
“Color is off”
“also arrived USED with a bunch long hair inside the the turtleneck”
“Cheap material”
“noticed it a little under my arms so beware”
“Looks more like heavy felt”
“They look expensive”
“The fabric pilled like crazy just from one wash and one wear”
“short on the length”
Top return reasons
Common questions
- Is burgundy sweaters profitable to sell on Amazon United States?
- The niche generates $13K/yr across 62 tracked products. 1 of 23 products launched in the last 360 days are still selling. 90-day search growth is -83.0%. Flapen's verdict: Skip it (38/100).
- How competitive is the burgundy sweaters niche?
- 24 brands and 32 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in burgundy sweaters?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 19.2% — above our launch gate.
- When does demand for burgundy sweaters peak?
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 43.5× the quietest.
- What does it cost to enter the burgundy sweaters niche?
- Listings span $12.78–$97.42; the average listing price is $27.29 (sweet spot $15–$100). The average incumbent carries 4,534 reviews — the moat a new listing must climb.