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Burgundy Leggings for Women

Fail

Demand is soft, at -50.2% this quarter, so Burgundy Leggings for Women is a Fail.

Flapen Score
39
39 / 100
Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 45
Market size
$60K/yr269K searches / yr
90-day growth
-50.2%search demand this quarter
Competition
24%top-5 click share · 31 brands · 37 sellers

Flapen Score

Burgundy Leggings for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Burgundy Leggings for Women is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Burgundy Leggings for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Burgundy Leggings for Women 269K times last year and spent an estimated $60K. The top 5 brands take 71% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 269K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -50.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months
269K
Growth, 90 days vs prior 90
-50.2%
Conversion, latest week
1.0%
Market size, estimated
$60Ka year
Peak month
October7.6× the quietest month
Top search term
crz yoga red merlot47K searches a year

02 · Price

A sale here is worth $21.95.

Listings sell for $21.95 on average, from $5.78 to $45.84. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.95 that is $0 to $2K a year per listing.

Average price
$21.95inside the $15 to $100 sweet spot
Price range
$5.78–$45.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
7.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #397 within Lingerie. It carries 7,039 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#397in Lingerie
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
7,039per listing
Listings tracked
77

04 · Newcomers

0 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Burgundy Leggings for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

31 rising

Sellers

37

Top-5 brand share

71%

Top 20: 94%

Top-5 click share

24%

Top 20: 54%

Open market

26%

  • Brand 155%
  • Brand 25%
  • Brand 34%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Burgundy Leggings for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 7.6×

Search terms

Top Burgundy Leggings for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • crz yoga red merlot47K/yr
  • burgundy leggings45K/yr
  • burgundy leggings for women41K/yr
  • maroon leggings33K/yr
  • red merlot crz yoga19K/yr
  • maroon leggings women19K/yr
  • crz red merlot12K/yr
  • dark red leggings12K/yr
  • burgundy yoga pants6K/yr
  • crz yoga merlot8K/yr

Reviews and returns

What reviews say buyers love and hate about Burgundy Leggings for Women

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Soft Feel”
11%of negative reviews mention “Size-Overall”
7.3%of orders come back
“Too long”
A buyer, on “Size-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Burgundy Leggings for Women questions

Answered from the same tracked data.