Burgundy Knee High Boots

Shoppers searched for this 509K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -80.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.

Searches, last 12 months

509K

Growth, 90 days vs prior 90

-80.4%

Conversion, latest week

0.3%

Market size, estimated

$75Ka year

Peak month

November23.3× the quietest month

Top search term

burgundy booties74K searches a year

Listings sell for $50.76 on average, from $8.44 to $119.25. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $50.76 that is $0 to $5K a year per listing.

Average price

$50.76inside the $15 to $100 sweet spot

Price range

$8.44–$119.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

20.2%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 25.9% of listings are out of stock. The average listing ranks #697 within Boots. It carries 497 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

99%

Out of stock, average day

25.9%

Average rank

#697in Boots

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

497per listing

Listings tracked

277

79 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

79

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months