Burgundy Flannel Men

Shoppers searched for this 461K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -35.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months

461K

Growth, 90 days vs prior 90

-35.8%

Conversion, latest week

0.1%

Market size, estimated

$13Ka year

Top search term

duluth trading company133K searches a year

Listings sell for $39.03 on average, from $14.70 to $162.37. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $39.03 that is $0 to $4K a year per listing.

Average price

$39.03inside the $15 to $100 sweet spot

Price range

$14.70–$162.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

5.0%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #687 within Button-Down Shirts. It carries 19,815 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

99%

Out of stock, average day

11.1%

Average rank

#687in Button-Down Shirts

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

19,815per listing

Listings tracked

107

14 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

8Amazon's first-year sales bar

Average brand age

48 months