Burgundy Earrings

Shoppers searched for this 481K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $156K a year.

Searches, last 12 months

481K

Growth, 90 days vs prior 90

-15.1%

Conversion, latest week

2.1%

Market size, estimated

$156Ka year

Peak month

September2.5× the quietest month

Top search term

burgundy earrings139K searches a year

Listings sell for $15.60 on average, from $7.68 to $46.96. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $15.60 that is $2K to $4K a year per listing.

Average price

$15.60inside the $15 to $100 sweet spot

Price range

$7.68–$46.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

10.3%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #917 within Earrings. It carries 894 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.1%

Average rank

#917in Earrings

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

894per listing

Listings tracked

22

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months