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burgundy dress shirt for men

Skip it

High returns (10.8%) — this niche doesn't clear our bar today.

Market size 30Growth 34Conversion 16Competition 82Returns 4Price range 69Avg price 86Brand share 61Review moat 33Quality gap 47

Avg price

Great$19.22

avg listing price — sweet spot $15–$100

Competition

Great33%

top-5 click share — an open shelf

Price range

Good$7.74–$31.37

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+7.2%

90-day search growth — must beat 0% to launch

Review moat

Okay3,201.45

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$136K

$136K/yr · 554K searches

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Returns

Bad10.8%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, burgundy dress shirt for men is a $136K/yr Amazon United States market (554K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

burgundy dress shirt for men market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
$115K–$154K
units × avg price
Conversion rate
1.3%
Avg BSR
#323
Page quality
0%
Prime
100%
Sponsored
95%
Out of stock
1.3%
Avg brand age
44 months
Avg seller age
164 days

Competition & brand share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

19 falling

Sellers

32

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

33%

Top 20: 69%

Open market

22%

  • COOFANDY19%
  • J.VER14%
  • ROUWELL13%
  • Alimens & Gentle11%
  • Lusead11%
  • JEMITOP9%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +7.2% search growth over the last 90 days.
15K10KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.1×

Top burgundy dress shirt for men search terms

  • burgundy shirts for men77K/yr
  • burgundy dress shirt for men73K/yr
  • maroon shirt men42K/yr
  • mens burgundy dress shirt55K/yr
  • maroon dress shirt men32K/yr
  • burgundy button up shirt men30K/yr
  • mens burgundy shirt35K/yr
  • burgundy mens dress shirt27K/yr
  • burgundy shirt men20K/yr
  • burgundy mens shirt24K/yr
All search terms

Top burgundy dress shirt for men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$8K9%$12K12%$16K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about burgundy dress shirt for men

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall26%

“The shirt fits perfectly”

Quality-Overall19%

“Great Quality”

Color8%

“Nice color”

Comfort-Overall7%

“Very comfortable”

Material Quality5%

“Great material”

Breathability4%

“its light and very breathable”

Advertised Vs Actual Product4%

“AS ADVERTISED”

Wrinkle4%

“No wrinkles, great quality”

Value For Money2%

“Great product and affordable cost”

Soft Feel2%

“Texture feels very nice”

What buyers complain about

Size-Overall24%

“Run small”

Advertised Vs Actual Product9%

“The shirt themselves are nice however the product description is misleading”

Wrinkles5%

“the shirt is Not Wrinkle Free”

Arm Fit5%

“Had to order a bigger size because I have long arms”

Pockets/Compartments5%

“pockets too small”

Shape/Style4%

“my husband doesn't like shirt tail style”

Sleeve Fit4%

“Nice shirt except the right sleeve is shorter than the left”

Quality-Overall4%

“Cheaply made”

Thickness3%

“Its thick”

Shrinkage Resistance2%

“it would shrink”

Top return reasons

Size-Overall44%
Color11%
Material Quality9%
Chest Fit7%
Sleeve Fit5%
Length5%
Shoulder Fit2%
Waist Fit2%
Advertised Vs Actual Product2%
Arm Fit2%

Common questions

Is burgundy dress shirt for men profitable to sell on Amazon United States?
The niche generates $136K/yr across 56 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is +7.2%. Flapen's verdict: Skip it (44/100).
How competitive is the burgundy dress shirt for men niche?
19 brands and 32 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in burgundy dress shirt for men?
Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Wrinkles. The return rate is 10.8% — above our launch gate.
When does demand for burgundy dress shirt for men peak?
Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 2.1× the quietest.
What does it cost to enter the burgundy dress shirt for men niche?
Listings span $7.74–$31.37; the average listing price is $19.22 (sweet spot $15–$100). The average incumbent carries 3,201 reviews — the moat a new listing must climb.