Bunny Purse

Shoppers searched for this 224K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months

224K

Growth, 90 days vs prior 90

-3.8%

Conversion, latest week

0.4%

Market size, estimated

$38Ka year

Peak month

December2.0× the quietest month

Top search term

alice in wonderland loungefly48K searches a year

Listings sell for $43.72 on average, from $9.24 to $109.98. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $43.72 that is $0 to $4K a year per listing.

Average price

$43.72inside the $15 to $100 sweet spot

Price range

$9.24–$109.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.7%of orders · Amazon United States median 2.1%

55% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 20.6% of listings are out of stock. The average listing ranks #27,676 within Backpacks. It carries 286 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

83%

Out of stock, average day

20.6%

Average rank

#27,676in Backpacks

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

286per listing

Listings tracked

60

13 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

6Amazon's first-year sales bar

Average brand age

35 months