Bunny Lulu

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -80.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $359K a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

-80.7%

Conversion, latest week

1.2%

Market size, estimated

$359Ka year

Peak month

March8.6× the quietest month

Top search term

bunny lulu875K searches a year

Listings sell for $14.33 on average, from $8.43 to $19.98. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $14.33 that is $29K to $36K a year per listing.

Average price

$14.33under the $15 to $100 sweet spot

Price range

$8.43–$19.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,000–2,500

Revenue per listing a year

$29K–$36K

Returns

1.0%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #14,247 within Keyrings, Keychains & Charms. It carries 324 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

90%

Out of stock, average day

5.3%

Average rank

#14,247in Keyrings, Keychains & Charms

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

324per listing

Listings tracked

10

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

25 months