Bunny Keychain

Shoppers searched for this 594K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -47.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months

594K

Growth, 90 days vs prior 90

-47.7%

Conversion, latest week

1.2%

Market size, estimated

$78Ka year

Peak month

March2.4× the quietest month

Top search term

bunny keychain233K searches a year

Listings sell for $11.06 on average, from $8.02 to $17.57. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $11.06 that is $6K to $8K a year per listing.

Average price

$11.06under the $15 to $100 sweet spot

Price range

$8.02–$17.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$6K–$8K

Returns

1.3%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #10,219 within Keyrings, Keychains & Charms. It carries 348 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

5.8%

Average rank

#10,219in Keyrings, Keychains & Charms

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

348per listing

Listings tracked

10

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

23 months