Bunny Hat

Shoppers searched for this 299K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -63.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months

299K

Growth, 90 days vs prior 90

-63.4%

Conversion, latest week

1.0%

Market size, estimated

$60Ka year

Peak month

October4.5× the quietest month

Top search term

bunny hat105K searches a year

Listings sell for $20.13 on average, from $9.42 to $37.75. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $20.13 that is $0 to $2K a year per listing.

Average price

$20.13inside the $15 to $100 sweet spot

Price range

$9.42–$37.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.7%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #13,949 within Skullies & Beanies. It carries 514 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

96%

Out of stock, average day

5.2%

Average rank

#13,949in Skullies & Beanies

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

514per listing

Listings tracked

53

16 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months