Bulk Wigs

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months

139K

Growth, 90 days vs prior 90

-9.1%

Conversion, latest week

2.2%

Market size, estimated

$108Ka year

Peak month

September2.4× the quietest month

Top search term

wig pack25K searches a year

Listings sell for $35.37 on average, from $9.73 to $85.60. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $35.37 that is $0 to $4K a year per listing.

Average price

$35.37inside the $15 to $100 sweet spot

Price range

$9.73–$85.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.3%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #901 within Wigs. It carries 588 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#901in Wigs

Average rating

4.04 starsAmazon United States average 4.42 stars

Average reviews

588per listing

Listings tracked

59

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

2Amazon's first-year sales bar

Average brand age

37 months