Bulk Pins
FailShoppers spend an estimated $40K a year here, so Bulk Pins is a Fail.
- Flapen Score
- 49 / 100Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 4549
- Market size
- $40K/yr253K searches / yr
- 90-day growth
- +18.6%search demand this quarter
- Competition
- 47%top-5 click share · 32 brands · 60 sellers
Flapen Score
Bulk Pins against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Bulk Pins is stronger. Inside it, weaker.
Market
The Bulk Pins market on Amazon at a glance
Shoppers on Amazon United States searched for Bulk Pins 253K times last year and spent an estimated $40K. The top 5 brands take 58% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.
- Searches, last 12 months
- 253K
- Growth, 90 days vs prior 90
- +18.6%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $40Ka year
- Peak month
- June1.4× the quietest month
- Top search term
- purse pins26K searches a year
02 · Price
A sale here is worth $11.89.
Listings sell for $11.89 on average, from $3.90 to $37.20. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $11.89 that is $0 to $1K a year per listing.
- Average price
- $11.89under the $15 to $100 sweet spot
- Price range
- $3.90–$37.20
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #17,624 within Accessories. It carries 387 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 100%
- Out of stock, average day
- 5.0%
- Average rank
- #17,624in Accessories
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 387per listing
- Listings tracked
- 44
04 · Newcomers
6 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Bulk Pins products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Funny Pins Bulk for Adult 20PCS Random Different Humor Pins Fun Badge Lapel Pin for Backpacks/Jackets/Hats/Bags Women Men Workers Gifts
- Price
- $9.99
- Rating
- 4.4/5
- Reviews
- 93
- Age
- 7mo ago

SINCCO 20/40/50/80 PCS Cute Enamel Backpack Pins Funny Enamel Pins Bulk Set Cool Button Pins Aesthetic Brooch Lapel Pins Anime for Backpacks Jackets Hats Kids Girls(Style-20)
- Price
- $10.08
- Rating
- 4.6/5
- Reviews
- 1,037
- Age
- 4y ago

SINCCO 20/40/50 PCS Cute Enamel Pins Bulk Funny Backpack Pins Aesthetic Lapel Badge Pins Set Assorted Enamel Brooch Pins for Backpacks Hats Bags Landyards
- Price
- $10.53
- Rating
- 4.6/5
- Reviews
- 515
- Age
- 1y ago

fiintrwa 20 Mixed Enamel Brooch Bulk Set Lapel Badges Cartoon Plant Enamel Pin Sets Funny Button Pins Jewelry for Backpack Cloths Hats Jacket Decoration
- Price
- $10.77
- Rating
- 4.5/5
- Reviews
- 1,589
- Age
- 4y ago

POP MART THE MONSTERS Pin for Love Series- Letter Pendant Blind Box (A-M) Labubu Bag Charms Cute Keychain Keyring for Back Pack-Single Box
- Price
- $17.07
- Rating
- 4.3/5
- Reviews
- 88
- Age
- 10mo ago
Trending
estimated 90-day click momentum
POP MART THE MONSTERS Pin for Love Series- Letter Pendant Blind Box (A-M) Labubu Bag Charms Cute Keychain Keyring for Back Pack-Single Box
- Price
- $17.07
- Rating
- 4.3/5
- Reviews
- 88
- Age
- 10mo ago

Christian Faith Enamel Pins I Can Do All Things Through Christ Brooch Pin Christian Gift For God Lover Jesus Lover Believer Philippians 4:13 Bible Verse Brooches Religious Decorative Jewelry Accessories
- Price
- $5.37
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 1y ago

YYDSPin Pack of 6 Cartoon Little Cooler Enamel Lapel Pin 1.2 Inch -Metal Dont hate me because Im a little cool milk box Hat Men Women Travel Badge Brooch
- Price
- $8.85
- Rating
- 5.0/5
- Reviews
- 18
- Age
- 2y ago

Funny Pins Bulk for Adult 20PCS Random Different Humor Pins Fun Badge Lapel Pin for Backpacks/Jackets/Hats/Bags Women Men Workers Gifts
- Price
- $9.99
- Rating
- 4.4/5
- Reviews
- 93
- Age
- 7mo ago

RINHOO Pearl Initial Brooch Pin Crystal A-Z 26 Alphabet Letters Brooch Colorful Enamel Breastpin Pin Jewelry for women Gifts (M)
- Price
- $9.66
- Rating
- 4.7/5
- Reviews
- 374
- Age
- 5y ago
Newest
by launch date
30PCS Funny Pins for Work Sarcastic Pins Bulk Funny Pin for Jackets/Hats/Bags Office Worker Coworker Gifts
- Price
- $10.63
- Rating
- 4.2/5
- Reviews
- 31
- Age
- 7mo ago

Funny Pins Bulk for Adult 20PCS Random Different Humor Pins Fun Badge Lapel Pin for Backpacks/Jackets/Hats/Bags Women Men Workers Gifts
- Price
- $9.99
- Rating
- 4.4/5
- Reviews
- 93
- Age
- 7mo ago

6 Pcs Rhinestone Safety Pins Fancy Safety Pins for Clothes Faux Crystal Brooch Clips for Women Sweater Shirt Dress Hat Scarf Decoration (Gold & Sliver & Rose Gold)
- Price
- $6.01
- Rating
- 4.6/5
- Reviews
- 128
- Age
- 8mo ago

POP MART THE MONSTERS Pin for Love Series- Letter Pendant Blind Box (A-M) Labubu Bag Charms Cute Keychain Keyring for Back Pack-Single Box
- Price
- $17.07
- Rating
- 4.3/5
- Reviews
- 88
- Age
- 10mo ago

Sowpopy 20 Pcs Funny Enamel Pins Bulk Cute Backpack Pins Cool Fun Badge Lapel Pins for Backpacks Hats Bags Adults
- Price
- $15.35
- Rating
- 4.6/5
- Reviews
- 72
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
32 rising
Sellers
60
Est. top-5 brand share
58%
Top 20: 88%
Est. top-5 click share
47%
Top 20: 75%
Open market
38%
- SINCCO20%
- Papacharms17%
- fiintrwa10%
- Anjulery6%
- YJ PREMIUMS5%
- POP MART4%
Demand
Bulk Pins search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Bulk Pins search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- purse pins26K/yr
- trading pins21K/yr
- bulk enamel pins29K/yr
- cartoon pins18K/yr
- funny pins for work15K/yr
- meme pins20K/yr
- assorted pins12K/yr
- decorative pins for bags7K/yr
- character pins12K/yr
- funny work pins9K/yr
Reviews and returns
What reviews say buyers love and hate about Bulk Pins
We read the reviews and the return reasons for every product selling here.
“On the small side”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bulk Pins questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









