Bulk Backpacks with School Supplies
FailShoppers spend an estimated $18K a year here, so Bulk Backpacks with School Supplies is a Fail.
- Flapen Score
- 47 / 100Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 4547
- Market size
- $18K/yr13K searches / yr
- 90-day growth
- +300.8%search demand this quarter
- Competition
- 43%top-5 click share · 17 brands · 24 sellers
Flapen Score
Bulk Backpacks with School Supplies against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Bulk Backpacks with School Supplies is stronger. Inside it, weaker.
Market
The Bulk Backpacks with School Supplies market on Amazon at a glance
Shoppers on Amazon United States searched for Bulk Backpacks with School Supplies 13K times last year and spent an estimated $18K. The top 5 brands take 83% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +300.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.
- Searches, last 12 months
- 13K
- Growth, 90 days vs prior 90
- +300.8%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $18Ka year
- Peak month
- August17.7× the quietest month
- Top search term
- bulk backpacks with school supplies5K searches a year
02 · Price
A sale here is worth $86.68.
Listings sell for $86.68 on average, from $14.57 to $247.50. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $86.68 that is $0 to $9K a year per listing.
- Average price
- $86.68inside the $15 to $100 sweet spot
- Price range
- $14.57–$247.50
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$9K
- Returns
- 4.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 23.9% of listings are out of stock. The average listing ranks #1,156 within Backpacks. It carries 2,533 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 57%
- Out of stock, average day
- 23.9%
- Average rank
- #1,156in Backpacks
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 2,533per listing
- Listings tracked
- 40
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Bulk Backpacks with School Supplies products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
24-Pack 17 Backpacks for Kids - Bookbags in Bulk for Elementary Middle and High School Students 12 Assorted Colors
- Price
- $88.75
- Rating
- 4.5/5
- Reviews
- 1,729
- Age
- 7y ago

24-Pack 15 Backpacks for Kids - Bookbags in Bulk for Elementary Middle and High School Students 12 Assorted Colors
- Price
- $83.36
- Rating
- 4.4/5
- Reviews
- 494
- Age
- 7y ago

24 Pack Bulk Backpacks with School Supplies for Kids - Trailmaker Wholesale Backpack and School Supplies Kits
- Price
- $185.19
- Rating
- 4.6/5
- Reviews
- 169
- Age
- 7y ago

Moda West 17 Inch Bulk Backpacks with 34 Piece School Supplies Kits - Pens Pencils Crayons - Case of 12 Wholesale Backpacks in 12 Assorted Colors
- Price
- $122.57
- Rating
- 4.3/5
- Reviews
- 88
- Age
- 2y ago

Silkfly 24 Pack 17 Backpacks Bulk with 24 Stationery Supply Sets Bookbags and Writing Accessories Kit for Donation(Multicolor)
- Price
- $152.51
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 3y ago
Trending
estimated 90-day click momentum
Moda West 17 School Backpacks for Kids - Backpacks in Bulk for Elementary Middle and High School Students 10 Pack
- Price
- $44.59
- Rating
- 4.5/5
- Reviews
- 164
- Age
- 4y ago

Silkfly 12 Pcs 17 Backpacks with 144 Pcs office Supplies Kits Includes Markers Scissors Rulers Sharpeners Ballpoint Pens Erasers Pencil Cases Pencils for Elementary(Macaron)
- Price
- $83.34
- Rating
- 4.7/5
- Reviews
- 60
- Age
- 5mo ago

Moda West 17 Inch Bulk Backpacks with 50 Piece School Supply Kit - Case of 12 Wholesale Backpacks in Assorted Colors 6 Boy 6 Girl
- Price
- $178.50
- Rating
- 4.3/5
- Reviews
- 88
- Age
- 2y ago

Amazon Essentials Kids School Backpack with Multiple Storage Pockets - Durable Tear-Resistant Day-pack for Books and Supplies-Childrens School Bag - Blue Navy
- Price
- $14.63
- Rating
- 4.6/5
- Reviews
- 248
- Age
- 5mo ago

Amazon Basics Backpack for School Travel Study with Padded Adjustable Shoulder Straps Spacious Compartment Water Bottle Pockets Durable Classic Design Black
- Price
- $17.54
- Rating
- 4.6/5
- Reviews
- 31,746
- Age
- 10y ago
Newest
by launch date
Amazon Essentials Kids School Backpack with Multiple Storage Pockets - Durable Tear-Resistant Day-pack for Books and Supplies-Childrens School Bag - Blue Navy
- Price
- $14.63
- Rating
- 4.6/5
- Reviews
- 248
- Age
- 5mo ago

Silkfly 12 Pcs 17 Backpacks with 144 Pcs office Supplies Kits Includes Markers Scissors Rulers Sharpeners Ballpoint Pens Erasers Pencil Cases Pencils for Elementary(Macaron)
- Price
- $83.34
- Rating
- 4.7/5
- Reviews
- 60
- Age
- 5mo ago

Trail maker Kids Backpacks with School Supplies for Boys Girls | 30 Piece Back to School Supplies Set with 17 Bungee Backpack (Red & Black)
- Price
- $19.38
- Rating
- 4.3/5
- Reviews
- 60
- Age
- 1y ago

Sunnymove 42 Pcs Back to School Supplies Kits with Backpacks Fans Water Bottle Notebooks Pens Backpacks Stationery Bulk for Elementary Middle High School Students
- Price
- $39.58
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

KIEAL 16.5/19IN School Backpack for Girls with 24Pcs Accessories Anti-Theft Kids Backpack for Students New Semester Presents with Pins and Card Holder
- Price
- $42.83
- Rating
- 4.7/5
- Reviews
- 286
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
24
Est. top-5 brand share
83%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 79%
Open market
15%
- Moda West43%
- Trail maker20%
- Silkfly11%
- School Supply Boxes5%
- PerKoop4%
- Winterlace3%
- Open — no brand owns it (11 brands, 15%)
Demand
Bulk Backpacks with School Supplies search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 17.7×
Search terms
Top Bulk Backpacks with School Supplies search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bulk backpacks with school supplies5K/yr
- backpack with school supplies5K/yr
- school supplies backpack4K/yr
Reviews and returns
What reviews say buyers love and hate about Bulk Backpacks with School Supplies
We read the reviews and the return reasons for every product selling here.
“Fell apart immediately”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bulk Backpacks with School Supplies questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









