Is bugs bunny costume profitable to sell on Amazon United States?

The niche generates $15K/yr across 32 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -11.1%. Flapen's verdict: Skip it (36/100).

How competitive is the bugs bunny costume niche?

14 brands and 23 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 86% of demand.

What do buyers complain about in bugs bunny costume?

Top complaints mined from reviews: Size-Overall, Ease Of Use, Quality-Overall. The return rate is 6.7% — above our launch gate.

When does demand for bugs bunny costume peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 130.5× the quietest.

What does it cost to enter the bugs bunny costume niche?

Listings span $7.48–$52.02; the average listing price is $24.85 (sweet spot $15–$100). The average incumbent carries 378 reviews — the moat a new listing must climb.

bugs bunny costume

Skip it

Weak search conversion (0.3%) — this niche doesn't clear our bar today.

Avg price

Incredible$24.85

avg listing price — sweet spot $15–$100

Review moat

Great378.41

avg incumbent reviews — the moat a new listing must climb

Price range

Great$7.48–$52.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Growth

Bad-11.1%

90-day search growth — must beat 0% to launch

Returns

Bad6.7%

return rate — above 5% kills the launch gate

Market size

Bad$15K

$15K/yr · 240K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Signals Low Review Barrier High Returns

According to Flapen's Amazon United States niche tracking, bugs bunny costume is a $15K/yr Amazon United States market (240K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 36/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

bugs bunny costume market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $50K–$62K; units × avg price
Conversion rate: 0.3%
Avg BSR: #7,853
Page quality: 0%
Prime: 97%
Sponsored: 63%
Out of stock: 29.5%
Avg brand age: 45 months
Avg seller age: 200 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

47%

Top 20: 89%

Open market

12%

KESSTEMA24%
GUCILV24%
Pltoquk16%
Rubies11%
MEBRACS10%
DORISUBE3%
Open — no brand owns it (8 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -11.1% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 130.5×

Open Trend

Top bugs bunny costume search terms

bugs bunny costume163K/yr -10.8%0.3% conv.
bugs bunny space jam costume28K/yr +5.3%0.4% conv.
bugs bunny costume men28K/yr -54.2%0.5% conv.
bugs bunny costume space jam5K/yr +36.7%0.5% conv.
bug bunny costume3K/yr +8.1%0.0% conv.
space jam costume men4K/yr -0.6%0.0% conv.
space jam bugs bunny costume4K/yr -29.0%0.8% conv.
mens bugs bunny costume4K/yr -25.0%0.0% conv.

All search terms

Top bugs bunny costume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Mens Basketball Jersey Lola 10 Bugs 1 Space Movie 90S Hiphop Clothing Shirt for Cosplay 1# Large

KESSTEMA$23.824.4★36 rev

Pltoquk Mens Basketball Jersey Bugs #1 Space Movie Jersey Hip Hop Sports Shirt Halloween Party #1 White Medium

Pltoquk$29.534.5★191 rev

GUCILV Mens Bugs #1 Halloween Bunny Costume 90s Sports Space Movie Jersey #1 White XL

GUCILV$25.114.6★174 rev

GUCILV Mens Bugs #1 Halloween Bunny Costume 90s Sports Space Movie Jersey #1 White L

GUCILV$25.274.6★174 rev

Rubies Looney Tunes: Bugs Bunny Costume for Adults Unisex One Size

Rubies$52.024.0★151 rev

Newest

by launch date

KESSTEMA Womens Mesh Basketball Shorts Double Layer Non See Through White Activewear for Halloween Cosplay Sports S

KESSTEMA$16.209 rev

10mo ago

Mens Retro Basketball Shorts for 90s Space Movie Halloween Costumes M

KESSTEMA$18.9446 rev

11mo ago

Mens Retro Basketball Shorts for 90s Space Movie Halloween Costumes L

KESSTEMA$18.9446 rev

11mo ago

Mens Basketball Jersey Lola 10 Bugs 1 Space Movie 90S Hiphop Clothing Shirt for Cosplay 1# Large

KESSTEMA$23.8236 rev

1y ago

Looney Tunes: Bugs Bunny Costume for Kids by Rubies Unisex Medium

Rubies$37.0415 rev

2y ago

What buyers say about bugs bunny costume

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall50%

“Fit perfect”

Value For Money21%

“Cool deal”

Comfort-Overall7%

“Nicely made, comfortable”

Quality-Overall7%

“super quality”

Soft Feel7%

“soft”

What buyers complain about

Size-Overall50%

“i will say the top runs a little large”

Ease Of Use25%

“Unable to use more than once”

Quality-Overall13%

“The quality was bad and the headband and wrist bands are so small”

Top return reasons

Size-Overall65%

Quality-Overall6%

Advertised Vs Actual Product5%

Value For Money3%

Material Quality3%

Length3%

Product Condition2%

Chest Fit2%

Color2%

Waist Fit2%

Common questions

Is bugs bunny costume profitable to sell on Amazon United States?: The niche generates $15K/yr across 32 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -11.1%. Flapen's verdict: Skip it (36/100).
How competitive is the bugs bunny costume niche?: 14 brands and 23 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in bugs bunny costume?: Top complaints mined from reviews: Size-Overall, Ease Of Use, Quality-Overall. The return rate is 6.7% — above our launch gate.
When does demand for bugs bunny costume peak?: Demand peaks in Sep–Oct–Nov; the busiest month runs 130.5× the quietest.
What does it cost to enter the bugs bunny costume niche?: Listings span $7.48–$52.02; the average listing price is $24.85 (sweet spot $15–$100). The average incumbent carries 378 reviews — the moat a new listing must climb.