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Buffalo Bills Womens Sweatshirt

Fail

Demand is soft, at -80.9% this quarter, so Buffalo Bills Womens Sweatshirt is a Fail.

Flapen Score
40
40 / 100
Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 45
Market size
$46K/yr172K searches / yr
90-day growth
-80.9%search demand this quarter
Competition
39%top-5 click share · 17 brands · 58 sellers

Flapen Score

Buffalo Bills Womens Sweatshirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Buffalo Bills Womens Sweatshirt is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Buffalo Bills Womens Sweatshirt market on Amazon at a glance

Shoppers on Amazon United States searched for Buffalo Bills Womens Sweatshirt 172K times last year and spent an estimated $46K. The top 5 brands take 60% of clicks. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -80.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
172K
Growth, 90 days vs prior 90
-80.9%
Conversion, latest week
0.9%
Market size, estimated
$46Ka year
Peak month
January30.8× the quietest month
Top search term
buffalo sweatshirt7K searches a year

02 · Price

A sale here is worth $30.56.

Listings sell for $30.56 on average, from $15.78 to $64.90. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $30.56 that is $0 to $3K a year per listing.

Average price
$30.56inside the $15 to $100 sweet spot
Price range
$15.78–$64.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
9.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

42% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 20.4% of listings are out of stock. The average listing ranks #28,659 within Sweatshirts. It carries 225 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
74%
Out of stock, average day
20.4%
Average rank
#28,659in Sweatshirts
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
225per listing
Listings tracked
31

04 · Newcomers

2 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
16
Successful launches
2Amazon's first-year sales bar
Average brand age
42 months

Products

Top Buffalo Bills Womens Sweatshirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

17 rising

Sellers

58

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

39%

Top 20: 85%

Open market

34%

  • Brand 119%
  • Brand 219%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Buffalo Bills Womens Sweatshirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 30.8×

Search terms

Top Buffalo Bills Womens Sweatshirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • buffalo sweatshirt7K/yr
  • buffalo bills sweatshirt women21K/yr
  • buffalo bills crewneck sweatshirt11K/yr
  • buffalo bills crewneck16K/yr
  • buffalo bills womens sweatshirt19K/yr
  • bills hoodie men12K/yr
  • womens buffalo bills sweatshirt14K/yr
  • buffalo bills hoodie women8K/yr
  • buffalo bills womens hoodies11K/yr
  • bills sweatshirt women16K/yr

Reviews and returns

What reviews say buyers love and hate about Buffalo Bills Womens Sweatshirt

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Value For Money”
38%of negative reviews mention “Size-Overall”
9.1%of orders come back
“They are way to short”
A buyer, on “Size-Overall”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Buffalo Bills Womens Sweatshirt questions

Answered from the same tracked data.