buffalo bills baby clothes
Skip itStrong incumbent ratings (4.8★) — this niche doesn't clear our bar today.
Avg price
Great$22.43avg listing price — sweet spot $15–$100
Price range
Great$14.33–$32.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great2.0%return rate — above 5% kills the launch gate
Review moat
Good1,257.9avg incumbent reviews — the moat a new listing must climb
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Growth
Bad-3.3%90-day search growth — must beat 0% to launch
Market size
Bad$67K$67K/yr · 134K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, buffalo bills baby clothes is a $67K/yr Amazon United States market (134K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jan–Aug–Sep–Oct–Dec. Verdict: Skip it — 39/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
buffalo bills baby clothes market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $67K–$90K
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #485
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 76%
- Out of stock
- 27.6%
- Avg brand age
- 45 months
- Avg seller age
- 197 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
15
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
59%
Top 20: 98%
Open market
9%
- SHUING33%
- Gerber31%
- KMBANGI10%
- Baby Fanatic10%
- PandoraTees4%
- WinCraft3%
- Open — no brand owns it (4 brands, 9%)
Demand & seasonality
Weekly Amazon search volume, last 84 weeks — -3.3% search growth over the last 90 days.Peak months: Jan, Aug, Sep, Oct, Dec · busiest ÷ quietest = 4.7×
Top buffalo bills baby clothes search terms
- buffalo bills baby clothes41K/yr
- buffalo bills baby31K/yr
- buffalo bills baby stuff12K/yr
- buffalo bills onesie14K/yr
- bills baby clothes10K/yr
- baby buffalo bills7K/yr
- buffalo bills onesie baby boy6K/yr
- bills onesie baby4K/yr
- baby buffalo bills apparel7K/yr
- bills onesie3K/yr
Top buffalo bills baby clothes products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SHUING Baby Boy Girl Football Outfit Bubble Romper Long Sleeve Fall Sweatshirt (Navy Blue 6-12 Months)
SHUING$14.365.0★9 rev
KMBANGI Newborn Toddler Boy Girl Football Sweater Embroidery Pullover Knitwear Game Day Warm Sweatshirt Fall Winter Clothes (Khaki 3-6 Months)
KMBANGI$19.294.7★27 rev
Gerber Baby Boys NFL 3-Pack Onesie Bodysuit Bills 0-3 Months
Gerber$32.584.9★252 rev
Baby Fanatic NFL Baby Security Blanket Bear Snuggle Toy for Newborn Boy Girl Unisex Stuffed Animal Officially Licensed- -Buffalo Bills
Baby Fanatic$18.574.8★1,246 rev
PandoraTees Long Sleeve Bodysuit & Cap Set - Lets go Buffalo (6-12m Red)
PandoraTees$14.454.7★359 rev
Newest
by launch dateSHUING Baby Boy Girl Football Outfit Bubble Romper Long Sleeve Fall Sweatshirt (Navy Blue 6-12 Months)
SHUING$14.369 rev
Gerber Baby Boys NFL 3-Pack Onesie Bodysuit Bills 0-3 Months
Gerber$32.58252 rev
Gerber Baby NFL 2-Pack Long Sleeve Onesie Bodysuit Bills 0-3 Months
Gerber$21.50185 rev
Gerber Baby Boys NFL Team Footless Coverall Bills 3-6 Months
Gerber$26.0497 rev
Gerber NFL Team Baby Boys 3-Piece Onesie Bodysuit Active Pant and Cap Set Bills 3-6 Months
Gerber$29.34320 rev
Trending
90-day click momentumGerber Baby NFL 2-Pack Long Sleeve Onesie Bodysuit Bills 0-3 Months
Gerber$21.504.8★
Gerber Baby Girls NFL 3-Pack Onesie Bodysuit Bills 0-3 Months
Gerber$24.464.8★
SHUING Baby Boy Girl Football Outfit Bubble Romper Long Sleeve Fall Sweatshirt (Navy Blue 6-12 Months)
SHUING$14.365.0★
Gerber NFL Team Baby Girls 3-Piece Onesie Bodysuit Pants & Headband Set Bills 0-3 Months
Gerber$25.974.9★
Gerber Baby Boys NFL 3-Pack Onesie Bodysuit Bills 0-3 Months
Gerber$32.584.9★
What buyers say about buffalo bills baby clothes
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality size and price, perfect fit, easy to take on and off, perfect colors and durability, great material and comfortable”
“So cute and well made”
“Exactly like the picture”
What buyers complain about
“After one wash, the onesie looks dingy”
Top return reasons
Common questions
- Is buffalo bills baby clothes profitable to sell on Amazon United States?
- The niche generates $67K/yr across 21 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -3.3%. Flapen's verdict: Skip it (39/100).
- How competitive is the buffalo bills baby clothes niche?
- 10 brands and 15 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in buffalo bills baby clothes?
- Top complaints mined from reviews: Washability. The return rate is 2.0%.
- When does demand for buffalo bills baby clothes peak?
- Demand peaks in Jan–Aug–Sep–Oct–Dec; the busiest month runs 4.7× the quietest.
- What does it cost to enter the buffalo bills baby clothes niche?
- Listings span $14.33–$32.58; the average listing price is $22.43 (sweet spot $15–$100). The average incumbent carries 1,258 reviews — the moat a new listing must climb.