Buddy the Elf Hat

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months

37K

Growth, 90 days vs prior 90

-2.3%

Conversion, latest week

2.6%

Market size, estimated

$16Ka year

Peak month

December174.2× the quietest month

Top search term

buddy the elf hat29K searches a year

Listings sell for $16.46 on average, from $12.36 to $20.06. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $16.46 that is $0 to $2K a year per listing.

Average price

$16.46inside the $15 to $100 sweet spot

Price range

$12.36–$20.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.4%of orders · Amazon United States median 2.1%

20% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 54.7% of listings are out of stock. The average listing ranks #1,393 within Headwear. It carries 332 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

20%

Prime listings

80%

Out of stock, average day

54.7%

Average rank

#1,393in Headwear

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

332per listing

Listings tracked

5

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

54 months