Bubble Guppies Backpack

Shoppers searched for this 758K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +375.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months

758K

Growth, 90 days vs prior 90

+375.6%

Conversion, latest week

0.2%

Market size, estimated

$45Ka year

Top search term

lalaloopsy backpack159K searches a year

Listings sell for $29.60 on average, from $9.78 to $61.83. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $29.60 that is $3K to $7K a year per listing.

Average price

$29.60inside the $15 to $100 sweet spot

Price range

$9.78–$61.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

8.3%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #714 within Backpacks. It carries 1,277 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

12.1%

Average rank

#714in Backpacks

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

1,277per listing

Listings tracked

25

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

37 months